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September 27, 2011

There is no escaping the pop-up or temporary store phenomena — and with retail vacancy still high in some markets, it’s not likely to go away anytime soon. What’s more, consumers seem to love them. 


While a few critics are grumbling that the proliferation of pop-ups has taken away from their impact, they are in the minority. Most experts agree that, as a retail platform, the temporary format has real staying power.