Content about Wireless

May 7, 2014

Motorola Solutions has launched a new unified indoor locationing platform designed to help retailers boost customer engagement.

New York -- Motorola Solutions has launched a new unified indoor locationing platform designed to help retailers boost customer engagement. The company’s MPact Platform for Mobile Marketing breaks new ground by using both WI-FI and Bluetooth Smart technology to engage with shoppers in store aisles by offering them customized offers and sales assistance.

May 7, 2014

Sprint Wholesale Solutions announced the launch of Sprint Panorama, a service that leverages industry insights to help retailers expand their appeal to customers by incorporating their own branded wireless service into their list of goods and services.

Overland Park, Kan. -- Sprint Wholesale Solutions announced the launch of Sprint Panorama, a service that leverages industry insights to help retailers expand their appeal to customers by incorporating their own branded wireless service into their list of goods and services. With Sprint Panorama, the Sprint Wholesale Solutions sales team assists brands by addressing their wireless objectives enabling them to seize new opportunities, differentiate and grow through mobility.
 

April 9, 2014

VeriFone Systems Inc. plans to release the VX 690, a handheld EMV-capable payment terminal featuring Bluetooth, 3G radio and Wi-Fi connectivity for fast transactions and flexible payment capabilities, in late 2014.

San Jose, Calif. -- VeriFone Systems Inc. plans to release the VX 690, a handheld EMV-capable payment terminal featuring Bluetooth, 3G radio and Wi-Fi connectivity for fast transactions and flexible payment capabilities, in late 2014. The terminal is PCI PTS 3.0 compliant and features built-in security protection that includes end-to-end encryption to protect data at every point of the transaction.

April 8, 2014

Checkpoint Systems Inc. is releasing its new Zephyr 2 RFID label, which is certified by the University of Arkansas’ ARC Center for item-level tagging of all apparel categories in the U.S. and Europe.

Orlando, Fla. -- Checkpoint Systems Inc. is releasing its new Zephyr 2 RFID label, which is certified by the University of Arkansas’ ARC Center for item-level tagging of all apparel categories in the U.S. and Europe. The Zephyr 2 RFID label design has an integrated UCode 7 chip from NXP Semiconductors, and comes with optimal read/write sensitivity for accurate counting and quicker encoding.  

March 25, 2014

iBeacons, the Apple iOS 7 technological feature that uses low-frequency Bluetooth transmissions to help mobile devices track their position relative to stationary beacons, are getting quite a bit of attention from retailers and the IT vendors who serve them.

iBeacons, the Apple iOS 7 technological feature that uses low-frequency Bluetooth transmissions to help mobile devices track their position relative to stationary beacons, are getting quite a bit of attention from retailers and the IT vendors who serve them. Each beacon has a unique ID that lets mobile devices tell different beacons apart.

February 27, 2014

Retailers are taking an increasingly omni-channel approach to their mobile strategies, looking to combine mobile with existing channels rather than treat it as a separate entity.

Walnut Creek, Calif. – Retailers are taking an increasingly omni-channel approach to their mobile strategies, looking to combine mobile with existing channels rather than treat it as a separate entity. According to a new study from RSR Research, “Mobile in Retail: Reality Sets In,” 49% of retail respondents said the purpose of their mobile strategy is to drive traffic to the store in 2014, compared to 33% in 2013.

February 4, 2014

Catavolt, Inc., a provider of enterprise application mobility solutions, has launched the Catavolt for AirWatch app in the AirWatch Marketplace and Apple’s App Store.

Aplharetta, Ga. - Catavolt, Inc., a provider of enterprise application mobility solutions, has launched the Catavolt for AirWatch app in the AirWatch Marketplace and Apple’s App Store. Catavolt’s cloud platform will enable AirWatch customers to rapidly and securely create new mobile apps that seamlessly integrate with existing enterprise systems.

January 14, 2014

Checkpoint Systems announced that Kohl’s Department Stores has deployed Checkpoint’s RFID solutions across select departments in its stores.

New York -- Checkpoint Systems announced that Kohl’s Department Stores has deployed Checkpoint’s RFID solutions across select departments in its stores.

“RFID will further enhance our customers’ shopping experience by providing improved operational visibility, enabling us to more efficiently identify items which need to be replenished on the sales floor,” said Ken Bonning, senior executive VP, Kohl’s Department Stores.

December 17, 2013

The numbers are out and they don’t lie: Almost 40% of all online traffic during Black Friday was driven by mobile devices.

By Len Shneyder, Senior Marketing Manager, OtherLevels

The numbers are out and they don’t lie: Almost 40% of all online traffic during Black Friday was driven by mobile devices. That figure is up 34% from the previous year, according to IBM’s Holiday Benchmark. But what’s more impressive than that is that nearly one-fifth of all online sales during the holiday shopping bonanza came from mobile devices.

November 19, 2013

Motorola Solutions has released the RFD5500 UHF RFID sled that can instantly turn the MC55N0, MC55A0, MC65 and MC67 mobile computers into lightweight, rugged, handheld RFID readers that deliver fast read rates and improved productivity for retail storefronts, warehouses and field applications.

Schaumburg, Ill. -- Motorola Solutions has released the RFD5500 UHF RFID sled that can instantly turn the MC55N0, MC55A0, MC65 and MC67 mobile computers into lightweight, rugged, handheld RFID readers that deliver fast read rates and improved productivity for retail storefronts, warehouses and field applications.

October 3, 2013

IBM announced the acquisition of Xtify Inc., a leading provider of cloud-based mobile messaging tools that help organizations improve mobile sales, drive in-store traffic and engage customers with personalized offers.

Armonk, N.Y. -- IBM announced the acquisition of Xtify Inc., a leading provider of cloud-based mobile messaging tools that help organizations improve mobile sales, drive in-store traffic and engage customers with personalized offers. Financial terms are not being disclosed.

The acquisition will help extend IBM’s mobile capabilities to digital marketers across all industries ranging from retail to citizen engagement in the public sector through cloud-based services.

October 1, 2013

The mobile revolution has ushered in a new era in retail shopping, transforming the experience into a quick, easy and hyper-personal exchange, which is all conducted from the touch of a mobile device.

By Bill Loller, VP, IBM Smarter Commerce

The mobile revolution has ushered in a new era in retail shopping, transforming the experience into a quick, easy and hyper-personal exchange, which is all conducted from the touch of a mobile device. As the trend and spending power behind online shopping continues to grow, brick-and-mortar locations are tasked with finding ways to incorporate mobile technology into the in-store experience in order to stay relevant, competitive and alive.

August 12, 2013

American Apparel is automating in-store inventory tracking processes with a wide-area RFID, eliminating the need for handheld readers.

Los Angeles – American Apparel is automating in-store inventory tracking processes with a wide-area RFID, eliminating the need for handheld readers. As reported by RFID 24-7, following a six-month pilot, American Apparel has deployed an automated inventory system using fixed RFID antennae mounted in ceiling track lights at all locations in North America.

May 2, 2013

It's no secret that consumers are adopting mobile technology at a breakneck pace and integrating it into every part of their lives, including shopping. But while the retail industry generally understands that mobile technology CAN add significant value to both the customer experience and their own bottom line, it may not exactly know HOW or WHY this is the case.

It's no secret that consumers are adopting mobile technology at a breakneck pace and integrating it into every part of their lives, including shopping. But while the retail industry generally understands that mobile technology CAN add significant value to both the customer experience and their own bottom line, it may not exactly know HOW or WHY this is the case.

February 12, 2013

Wireless solution provider I.D. Systems said Tuesday it has received a series of purchase orders from Walgreens for the latest generation of its PowerFleet wireless Vehicle Management System, to be deployed on hundreds of material handling vehicles across multiple Walgreens distribution centers.

Woodcliff Lake, N.J. -- Wireless solution provider I.D. Systems said Tuesday it has received a series of purchase orders from Walgreens for the latest generation of its PowerFleet wireless Vehicle Management System, to be deployed on hundreds of material handling vehicles across multiple Walgreens distribution centers.

Walgreens originally implemented I.D. Systems' wireless technology in 2003 and is systematically upgrading more than a dozen of its facilities to the current generation of PowerFleet VMS.

 

January 14, 2013

TAGSYS RFID said it is rolling out a global deployment of its FiTS (Fashion-item Tracking System) integrated RFID system with fashion brand, Façonnable.

New York -- TAGSYS RFID said Monday it is rolling out a global deployment of its FiTS (Fashion-item Tracking System) integrated RFID system with fashion brand, Façonnable.

August 30, 2012

Walmart announced a new search engine for Walmart.com. The new engine, named Polaris, was developed by a small team within @Wamart Labs, the research and technology hub for innovation at Walmart.

Bentonville, Ark. -- Walmart announced a new search engine for Walmart.com. The new engine, named Polaris, was developed by a small team within @Wamart Labs,  the research and technology hub for innovation at Walmart. It uses semantic search technology to anticipate the intent of a shopper's search to deliver highly relevant results for them.  

July 26, 2012

Research released Thursday by Transaction Wireless and Aberdeen Group, which examined the benefits of mobile and digital gifting and emerging trends in mobile and social frontiers, found a shift toward digital gifting.

San Diego -- Research released Thursday by Transaction Wireless and Aberdeen Group, which examined the benefits of mobile and digital gifting and emerging trends in mobile and social frontiers, found a shift toward digital gifting.

In fact, online gift cards have risen to prominence in the past few years and are now used by nearly a third (28%) of retailers. More than half – 61% – plan to use mobile gift cards, and 43% of customers prefer to use the mobile medium for gift cards.

June 28, 2012

A report by Bloomberg said that the Sprint-owned pay-as-you-go carrier Virgin Mobile will open 10 retail stores on Friday in Chicago, as part of its plan to leverage iPhone’s expansion into the prepaid wireless space.

Chicago -- A Thursday report by Bloomberg said that the Sprint-owned pay-as-you-go carrier Virgin Mobile will open 10 retail stores on Friday in Chicago, as part of its plan to leverage iPhone’s expansion into the prepaid wireless space.
 
With the openings, Virgin Mobile will become the second U.S. prepaid service to offer the Apple device, following the iPhone’s debut at Leap Wireless International on June 22.

June 27, 2012

TruConnect Mobile announced that Walmart is now the exclusive provider of its prepaid mobile broadband service Internet on the Go, powered by the MiFi 2200 Intelligent Mobile Hotspot.

Los Angeles -- TruConnect Mobile announced that Walmart is now the exclusive provider of its prepaid mobile broadband service Internet on the Go, powered by the MiFi 2200 Intelligent Mobile Hotspot.

The service plan has no monthly fee and the data balance never expires (if used once a year).

April 16, 2012

While a Web presence is a prerequisite to doing business in the 21st century, the fact that 77% of consumers are now using tablet computers or smartphones to shop is forcing retailers to rethink their digital strategies, according to a survey from online price comparison engine PriceGrabber. Realizing this is not a decision to be taken lightly, retailers need to take steps to ensure that mobility can be an opportunity, and not a threat, to their business.

January 12, 2012

A mobile commerce study released by customer experience analytics firm ForeSee found that Apple and Amazon rank far above all other retailers when it comes to mobile customer satisfaction.

Ann Arbor, Mich. -- A mobile commerce study released Thursday by customer experience analytics firm ForeSee found that Apple and Amazon rank far above all other retailers when it comes to mobile customer satisfaction.

When measuring how satisfied customers are with mobile shopping experiences of 16 of the largest e-retailers in the United States, Apple and Amazon, which scored 85 and 84, respectively, on the study’s 100-point scale, topped the list by a wide margin.

November 7, 2011

Mobile commerce enabler Firethorn Mobile Inc., a wholly owned subsidiary of Qualcomm Inc., and Brookstone announced Brookstone as its latest retail partner for its Swagg mobile application, which provides shoppers with mobile access to purchase digital gift cards.

Atlanta -- Mobile commerce enabler Firethorn Mobile Inc., a wholly owned subsidiary of Qualcomm Inc., and Brookstone announced Brookstone as its latest retail partner for its Swagg mobile application, which provides shoppers with mobile access to purchase digital gift cards. Mobile shoppers also can receive special offers and manage customer loyalty programs through the app. 

November 7, 2011

By Bryon Morrison, The Marketing Arm

By Bryon Morrison, president/Wireless Practice, The Marketing Arm

Can you hear that noise? It is the melodious sound of sleigh bells, phones, and cash registers ringing. The holiday shopping season is almost here and strategies incorporating mobile marketing can expand your database, reaffirm customer loyalty, and usher in new multichannel techniques to make the most of this holiday season — but only if you get your plan into action right now.

Holiday marketing strategy and the current environment

October 27, 2011

By David Thomas, VP managed services, Motorola Solutions

By David Thomas, motorolasolutions.com