Content about VP of marketing

May 9, 2013
Bebe names American Eagle exec as marketing VP

Bebe Stores, Inc. is naming Keith Keegan as senior VP of marketing, effective May 13.

Los Angeles -- Bebe Stores, Inc. is naming Keith Keegan as senior VP of marketing, effective May 13. Keegan will be in charge of all aspects of marketing and branding across all Bebe brands and report to CEO Steve Birkhold.

Previously, Keegan has worked for Abercrombie and Fitch, Limited, and Express and most recently served as VP of marketing and creative director for American Eagle and the Aerie brand.

December 1, 2011
Got an Ugly Holiday Sweater?

A tacky holiday sweater – and most of us have one – can make for an innovative mall marketing campaign.

A tacky holiday sweater – and most of us have one – can make for an innovative mall marketing campaign.

November 17, 2011
Forest City to use mobile technology in study

Forest City Commercial Management announced that it will test a new survey technology by U.K.-based Path Intelligence to track mall shopping behavior and flow by using mobile phones.

Cleveland -- Forest City Commercial Management announced that it will test a new survey technology by U.K.-based Path Intelligence to track mall shopping behavior and flow by using mobile phones. 

The surveys will be conducted at Promenade Temecula in Southern California and Short Pump Town Center in Richmond, Va., from Black Friday to New Year’s Day. They mark the first use of this kind of technology in a mall setting.

March 14, 2011
Chico's names senior marketing exec

Chico’s FAS announced Monday that it has named Celia Rao Visconti as senior VP of marketing.

Fort Myers, Fla. -- Chico’s FAS announced Monday that it has named Celia Rao Visconti as senior VP of marketing.

She will report directly to Cinny Murray, brand president of Chico's, and will oversee the brand's marketing strategy and initiatives. 

Rao Visconti was previously executive VP and chief marketing officer for New York & Co.

December 14, 2008
Meijer: Gift Cards Go Toward Necessities

GRAND RAPIDS, Mich. As economic concerns grow, consumers getting gift cards this holiday season are...

June 17, 2008
President, CEO Leaves FreshDirect

FreshDirect CEO and president Steve Michaelson has left the company. Previous to his post at...

June 3, 2008
Vestar Development Co. Hires VP of Marketing

Arizona's leading retail developer has drafted marketing all-star Denise Hart to lead its national efforts....

April 13, 2008
Duckwall-ALCO Cuts Exec Team

Duckwall-ALCO Stores has terminated the positions of senior VP of store operations, senior VP of...

March 31, 2008
Protect Your Investment

Wood flooring has been making a comeback of late in retail stores, where it...

March 31, 2008
Widget What?

Truth be told, the word widget reminds me of a character you would find...

February 29, 2008
Directing Traffic

Just because a shopping center is labeled “destination” doesn’t make it big, though it...

February 29, 2008
Discovering In-Mall Destinations

Shopping destinations aren’t restricted to regional retail attractions or open-air glitterati, but rather can...

February 29, 2008
The Blogging Bandwagon

Everyone seems to have a blog these days—from outspoken politicians to grandmothers who write...

January 31, 2008
Reducing Refrigerant Leaks

Price Chopper is always on the lookout for new ways to expand its sustainability...

January 1, 2008
Stater Bros. Markets Promotes Execs

San Bernardino, Calif. Stater Bros. Markets has promoted George Frahm to the position of executive...

December 31, 2007
TCBY Heats Up

The launch of The Country’s Best Yogurt (TCBY) in 1981 was met by a...

November 30, 2007
PIN Pads Face Security Upgrades

There have been some 150 to 200 PIN-Pad tampering incidents in the last two years,...

November 30, 2007
Uncommon Common Areas

As attention has turned from enclosed malls to open-air shopping centers, all eyes this December...

November 13, 2007
Virgin Megastores Launches New Site for Holidays

Los Angeles, Virgin...

November 8, 2007
Family Dollar Names VP Marketing

Matthews, N.C., Family...

September 17, 2007
Another Marketing Exec Out at Macy's

New York City, ...

June 30, 2007
PCI Complaince: Work Needed

Continuing the effort to bring the safeguarding of customer data to the forefront of retailers’...

May 31, 2007
Ensuring Continuity

Tumultuous events shaped the year 2005, and consumers and retailers alike took notice. While no...

December 31, 2006
Rising Stars For 2007

New leadership is...

December 12, 2006
Kline Named VP of Marketing at Jo-Ann Fabric and Craft

Jo-Ann Fabric and...