Content about Silver Jeans Co.

February 10, 2014

Silver Jeans Co. will open a store at Woodfield Mall on April 11, in Schaumburg, Ill.

Winnipeg, Manitoba -- Silver Jeans Co. will open a store at Woodfield Mall on April 11, in Schaumburg, Ill.

"We put a lot of work into making sure the store environment represents our brand," says Michael Silver, CEO, Silver Jeans Co. "Consumers will be able to experience our brand values by visiting one of our lofts. We've created an environment that has a comfortable modern feeling but also lets our guests know that we're a historic brand with a rich 92-year history."

November 11, 2013

YCD Multimedia, a provider of smart digital signage solutions, announced that Silver Jeans Co. has installed YCD's content management system (YCD|CMS) as the engine behind a new in-store concept.

New York -- YCD Multimedia, a provider of smart digital signage solutions, announced that Silver Jeans Co. has installed YCD's content management system (YCD|CMS) as the engine behind a new in-store concept.

The new format uses music and video wall technology to build customer loyalty within a multi-sensory environment that captures attention and shares the Silver Jeans' story.  The concept debuted at The Woodlands Mall in Woodlands, Texas, is the first of several locations marking Silver Jeans’ transition to exclusive brick-and-mortar retail.

October 9, 2013

Canadian denim company Silver Jeans Co. said it will open its "loft" concept store at Glendale Galleria on Nov. 2 in Glendale, Calif.

Winnipeg, Manitoba -- Canadian denim company Silver Jeans Co. said it will open its "loft" concept store at Glendale Galleria on Nov. 2 in Glendale, Calif.

"We put a lot of work into making sure the store environment represents our brand," says Michael Silver, CEO, Silver Jeans Co. “We've created an environment that has a comfortable modern feeling but also lets our guests know that we're a historic brand with a rich 92-year history."

August 5, 2013

Silver Jeans Co. has announced the opening of a loft concept store at La Plaza Mall in McAllen, Texas, on Sept. 13.

Winnipeg, Manitoba — Silver Jeans Co. has announced the opening of a loft concept store at La Plaza Mall in McAllen, Texas, on Sept. 13.

“We put a lot of work into making sure the store environment represents our brand,” said Michael Silver, Silver Jeans’ CEO. The 1,536-sq.-ft. loft will feature digital technology with a mobile point-of-sale system. A 6-ft media wall will display the latest ad campaign and music videos.

August 1, 2013

Silver Jeans Co., the Canadian-based mid luxury denim brand, will open its "loft" concept store at La Plaza Mall on Sept. 13, in McAllen, Texas.

Winnipeg, Manitoba -- Silver Jeans Co., the Canadian-based mid luxury denim brand, will open its "loft" concept store at La Plaza Mall on Sept. 13, in McAllen, Texas.

May 17, 2012

Canadian denim company Silver Jeans Co. said it will expand its branded stores in the United States, and has created a new retail division to execute the strategy.

Winnipeg, Manitoba -- Canadian denim company Silver Jeans Co. said Thursday it will expand its branded stores in the United States, and has created a new retail division to execute the strategy.

Silver Jeans Co. said it will launch the plan with a new store opening in early 2013, joining the only store currently open here at Park Meadows Mall in Denver.