Content about Signage

March 11, 2013

Join Chain Store Age on Thursday, March 14, at 2 p.m. (Eastern) for a free Webinar, sponsored by Microsoft, on how to use digital signage solutions to improve customer engagement, improve brand awareness, target specific audiences, and quickly update messages — all while reducing costs and driving sales.

Join Chain Store Age on Thursday, March 14, at 2 p.m. (Eastern) for a free Webinar, sponsored by Microsoft, on how to use digital signage solutions to improve customer engagement, improve brand awareness, target specific audiences, and quickly update messages — all while reducing costs and driving sales. Also, see best-practice examples of how retailers are leveraging digital signage for their competitive advantage.

The speaker, Jeff Collard, president of Omnivex Corp., is a leading authority on the use of digital signage in retail.

December 27, 2012

From a virtual basketball court to a projected hologram image, Rookie USA, a new children’s athletic apparel and footwear concept in New York City, deploys the latest in cutting-edge technology to engage customers and gain a competitive edge. The strategy extends to the decision to rely primarily on LED lighting to illuminate the 5,500-sq.-ft. store.

December 13, 2012

YCD Multimedia announced that watch retailer Tourneau, has selected YCD's C-nario Messenger digital signage platform as the engine behind a unique video display in its new concept store in South Coast Plaza, Costa Mesa, Calif.

New York -- YCD Multimedia announced that watch retailer Tourneau, has selected YCD's C-nario Messenger digital signage platform as the engine behind a unique video display in its new concept store in South Coast Plaza, Costa Mesa, Calif. The integrator was Media Services Worldwide, a U.S. provider of design, integration and installation services.


June 21, 2012

Portable digital displays proved the ideal solution for a temporary installation at a Gap store in Manhattan. The application takes the hassle, along with the unsightly cords and wiring, out of digital signage.

June 6, 2012

A new application at a Gap store in Manhattan takes the hassle—along with the unsightly cords and wiring—out of digital signage.

A new application at a Gap store in Manhattan takes the hassle—along with the unsightly cords and wiring—out of digital signage.

The retailer has deployed tabletop digital signage displays that run on rechargeable batteries, eliminating the need for any external power. The freestanding portable displays, from BrightSign, measure 10.5” x 19.9” x 9.9,” and feature a built-in 12.1” high-resolution screen and media player. They are self-contained and enclosed in a sleek steel display tower.

April 30, 2012

By Ajay Joshi, Tensator

April 17, 2012

Energy efficiency is one of the key benefits of using LED lighting. But there are plenty of other reasons to incorporate LEDs into retail stores, Sally Lee, applications marketing manager for Osram Sylvania, told attendees at the session, “Spotlight on LED: Getting the Dirt on Rare Earth Minerals.”

April 17, 2012

Solid-state lighting took center stage at the SPECS Sustainability session, “LEDs: Perception and Reality.”

Speaker Leigh Savage, national accounts manager, GE Lighting, debunked many of the myths that surround LED lighting. They included:

• LEDs produce no heat at all. FALSE

• LEDs are more efficient than any other light source. NOT NECESSARILY.

• LEDs are still too expensive to use in retail applications. FALSE

December 2, 2011

A new report from Pike Research forecasts that LEDs will capture 52% of the commercial lighting market by 2021. Pike, a cleantech market intelligence firm, anticipates that LED lighting costs for various SSL products will be reduced by 80% to 90% in many cases during the next decade.

New York City -- A new report from Pike Research forecasts that LEDs will capture 52% of the commercial lighting market by 2021. Pike, a cleantech market intelligence firm, anticipates that LED lighting costs for various SSL products will be reduced by 80% to 90% in many cases during the next decade.

December 1, 2011

By Bill Dundas, Director of Technical & Regulatory Affairs International Sign Association

November 21, 2011

By Richard Ventura, NEC Display Solutions

By Richard Ventura, rventura@necdisplay.com

October 24, 2011

For commercial, on-premise signs, luminance (brightness) emerged as a key issue in 2005, when the California Energy Commission (CEC) first adopted the Title 24 regulations for electric signs. 


October 24, 2011

Ultra Diamonds has unveiled a contemporary prototype that provides the ideal home for its sparkling merchandise. The design showcases the breadth and diversity of the jewelry retailer’s assortment, while putting a stylish new spin on the space.


“It also makes the environment more inviting and accessible,” said Gordon Eason, creative director, JGA, Southfield, Mich. 


August 10, 2011

General Nutrition Centers has installed high performance, energy efficient LED bulbs from Lighting Science Group bulbs at select corporate-owned locations.

Satellite Beach, Fla. -- General Nutrition Centers has installed high performance, energy efficient LED bulbs from Lighting Science Group bulbs at select corporate-owned locations.

The Energy Star-approved LEDs are 80% more efficient than the halogen bulbs they replaced, are fully dimmable and have about 50% light output than competing products, according to the company.

July 18, 2011

Coyote Management, L.P. and Garrison Investment Group announced that Lakeshore Mall, in Gainesville, Ga., is undergoing a renovation that includes extensive landscaping upgrades, new branding campaign, banners, directional signage, reopened customer service, gift card program and children’s strollers.

Addison, Texas — Coyote Management, L.P. and Garrison Investment Group announced that Lakeshore Mall, in Gainesville, Ga., is undergoing a renovation that includes extensive landscaping upgrades, new branding campaign, banners, directional signage, reopened customer service, gift card program and children’s strollers.

This week, said the companies, the property will begin construction on a new 11’ x 26’ monument sign and over $25,000 in landscaping. The project is scheduled to be complete by the end of July.

June 20, 2011

Storms and other weather events can wreak havoc with a retailer’s outdoor signage. Just ask Therese Grossman, construction manager for Edwin Watts Golf Shops, Fort Walton, Fla., which operates 83 golf specialty shops. This past spring, a bad storm with extreme wind velocities came through Baton Rouge, La., blowing the faces off the signs outside Edwin Watts’ store there. 


“In the retail world, having your exterior signs down is a crisis,” Grossman said. “I have to be able to respond and get them back up very quickly.”


June 15, 2011

Wil Putt, president and founder, Vital Media

May 26, 2011

We have all seen the sales people come through the office claiming to have the answer to our lighting energy and efficacy concerns. Virtually every “pitch” will deal with LEDs, and only a rare few will be touting the older fluorescent and the new, almost miniature metal halide lamps.

By Ron Harwood, ronh@illuminatingconcepts.com

We have all seen the sales people come through the office claiming to have the answer to our lighting energy and efficacy concerns. Virtually every “pitch” will deal with LEDs, and only a rare few will be touting the older fluorescent and the new, almost miniature metal halide lamps.

April 22, 2011

Mall of America plans to replace 5,400 metal halide and high-pressure sodium fixtures in the parking ramps with specially designed new fixtures LED technology from Acuity Brands.

Bloomington, Minn. -- Mall of America plans to replace 5,400 metal halide and high-pressure sodium fixtures in the parking ramps with specially designed new fixtures LED technology from Acuity Brands. The installation will begin in July. It is part of a multi-faceted sustainability program that will be announced during the coming months. Anticipated completion will be this fall.

February 8, 2011

Scala and 10net Managed Solutions announced Tuesday the installation of their digital-signage solution at the first HP Store in Canada.

Vancouver, British Columbia -- Scala and 10net Managed Solutions announced Tuesday the installation of their digital-signage solution at the first HP Store in Canada. 

Located in downtown Vancouver, British Columbia, The HP Store Vancouver features experience pods and an HP digital-signage display at the checkout consisting of three side-by-side 47-inch LCD HP LD4700 screens mounted on a curved wall and powered by an HP Z400 Workstation.

December 28, 2010

The new Cole Haan in Manhattan’s SoHo neighborhood combines the brand’s signature craftsmanship with a modern perspective that extends to the lighting.

The new Cole Haan in Manhattan’s SoHo neighborhood combines the brand’s signature craftsmanship with a modern perspective that extends to the lighting. The 1,720-sq.-ft. space is a showcase for the latest in solid-state lighting technology.


“It’s the first specialty store we’ve ever done that is entirely lit with LEDs,” said Lisette Ditters, director retail and hospitality segment, Philips Lighting North America. 


Among other advantages, the LEDs considerably reduce the shop’s lighting-related energy consumption.


November 2, 2010

If you are like most retail brands, you put a significant amount of ongoing effort into managing your online presence.

By Mark Sambrooke, sambrooke@screenscape.net

September 30, 2010

The RoomPlace has slashed the time it takes to produce its in-store promotional signage...

June 22, 2010

Southern Imperial announced the release of the Allura LED Light Kits for under shelf and...

May 19, 2010

PowerSecure International announced that it has unveiled a new LED-based area light for utilities, and...