Content about Salvation Army

December 19, 2013

Wal-Mart is this year’s most prolific holiday advertiser in terms of new creative, airing more than 40 unique holiday-themed ads.

Mountain View, Calif. – Wal-Mart is this year’s most prolific holiday advertiser in terms of new creative, airing more than 40 unique holiday-themed ads. According to new Ace Metrix TV and video advertising ratings, a philanthropic ad spotlighting its Salvation Army program also earned Wal-Mart a number one ranking in terms of creative effectiveness, with a leading Ace Metrix score of 687.

August 30, 2005

New York City, ...