Content about Rich Thompson

January 2, 2014

Omni-channel strategies are helping chain stores compete with pure-play e-commerce retailers, but it is also driving major changes in their e-commerce logistics models. In an omnichannel strategy, which seamlessly integrates sales channels such as the store, web and/or mobile, consumers can choose the most convenient way to order, receive and return their purchases.

By Rich Thompson, managing director of supply chain & logistics solutions for the Americas at Jones Lang LaSalle