Content about Reebok

New York -- Reebok has opened its first Reebok Fit Hub in the United States, on Fifth Avenue at 37th Street in Manhattan.

The 2,500-sq.-ft. store is located on the top of a Reebok CrossFit Box gym, which is on the street level. It sells a wide range of fitness apparel and footwear for men and women. Customers can also get fitness advice from in-store experts.

Designed by Reebok’s global environmental design division based on a concept by Ziba, Portland, Ore., Fit Hub has a raw, industrial look, with an exposed ceiling.

By Gary C. Smith, NAEIR.org

When Children’s Wish Foundation International, an Atlanta-based charity, hosts scrapbooking or craft parties for children in the hospital, it turns to a gifts-in-kind organization and its catalog of donated merchandise for supplies. The two organizations then coordinate shipments of stuffed animals, Halloween costumes, craft materials, toys, videos and other items to hospitals to help fulfill the wishes of children in need.
 

New York City -- Barneys Co-Op, in Brooklyn, N.Y., won top honors in Chain Store Age’s 29th annual Store of the Year Retail Design Competition, which attracted entries from around the globe. Taking inspiration from the avant-garde art galleries that abound in the area, the 9,400-sq.-ft. store is in-tune with the emerging character of the neighborhood while being respectful of Brooklyn’s history.

St. Louis -- Brown Shoe Co. will test a new retail format, called Mind Body Sole by Famous Footwear, that offers a wide range of fitness footwear for active consumers. The shops, opening in five locations by yearend, will feature footwear for running, walking, hiking, toning and more from top brands including Nike, Reebok, ASICS, Skechers, New Balance, Avia, Saucony, Adidas and K-Swiss.