Content about Printing

By Mark J. Rowell, president, Mammoth Media

Supermarkets, apparel chains and other retail outlets need clear signage with messaging that is sharply and professionally printed to draw in customers.

By Christine Wheeler, sales@newcastlesys.com

Thanks to wireless technology, carts with on-board power supplies are opening up new frontiers of efficiency, productivity, and profitability in retail stores and distribution centers. These mobile powered workstations (MPWs) carry computers, barcode scanners, and printers of all kinds, reducing foot travel and paperwork wherever they go.

Seattle -- AccessVia announced Tuesday that Casual Male DXL is printing color shelf-edge product signs using AccessVia Web dSignShop.

Signs are printed in the store on an as-needed basis, allowing the retailer to produce full-color sign designs immediately on-site.

Grand Rapids, Mich. -- Roundy's Supermarkets has signed a contract with Grandville Printing Co. (GPC) to digitally print in-store shelf tags and price signs every week.

Roundy's has fully deployed the GPC Nexgen program where shelf edge tags and price signs are delivered bursted and boxed in planogram order by aisle for each individual store.

Framingham, Mass. -- Staples Advantage, the business-to-business division of Staples, announced that its Print Solutions business has acquired PRINTSouth Corp. (operating as “Miami Systems”), a leading national manufacturer of business forms. Customers of Staples Print Solutions and Miami Systems will benefit from expanded product and service offerings, improved distribution capabilities and shared best practices, Staples reported.

By Ed Stone, eds@continuum-usa.com

You’ve read the stats. Fifty percent to 70% of buying decisions are made in the store, right in front of the merchandise. Turning that around, only 30% to 50% of your sales are “in the bag” at the moment the customer walks through the door.