Content about Personalization

April 11, 2014

Staples has partnered with 3D Systems, a leading provider of 3D content-to-print solutions, to test 3D printing services in two stores in New York and Los Angeles.

Framingham, Mass. -- Staples has partnered with 3D Systems, a leading provider of 3D content-to-print solutions, to test 3D printing services in two stores in New York and Los Angeles.

Each store features a 3D printing center that lets consumers and small businesses create personalized products and use 3D printing hardware. Customers can also bring in their own 3D print-ready files to have them printed.

March 20, 2014

Duane Reade and Poncho, a personalized weather-forecasting service that sends users relevant weather updates tailored to their preferences via text or email, are teaming up in a pilot program targeted to the New York Metropolitan area consumer.

New York -- Duane Reade and Poncho, a personalized weather-forecasting service that sends users relevant weather updates tailored to their preferences via text or email, are teaming up in a pilot program targeted to the New York Metropolitan area consumer. Poncho users will receive their regular weather updates with select alerts featuring coupons for Duane Reade products that will help them battle the elements and their allergies.

March 12, 2014

The digital marketing initiative known as “My Weekly Ad” is helping CVS Caremark grow sales and deepen engagement with loyal customers by providing them with personalized versions of the retailer’s weekly ad.

Orlando, Fla. -- The digital marketing initiative known as “My Weekly Ad” is helping CVS Caremark grow sales and deepen engagement with loyal customers by providing them with personalized versions of the retailer’s weekly ad.

The My Weekly Ad program was launched last fall, and Wednesday morning during a presentation at the IRI Summit CVS Caremark senior VP of merchandising and retail pricing Judy Sansone shared additional details regarding the program.

March 7, 2014

Pizza Hut is planning to pilot interactive tables that allow customers to design their pizzas using a touch-screen table surface that graphically displays different menu options like a tablet.

Plano, Texas – Pizza Hut is planning to pilot interactive tables that allow customers to design their pizzas using a touch-screen table surface that graphically displays different menu options like a tablet. In a short online video, Pizza Hut shows a couple interacting with a tabletop to pick their pizza’s size and ingredients.

February 18, 2014

nGage Labs and Web Decisions have entered into an arrangement that combines nGage’s personalized mobile customer engagement capabilities with Web Decision’s omnichannel marketing database solutions to create a fully integrated database-drive mobile customer engagement solution.

New York -- nGage Labs and Web Decisions have entered into an arrangement that combines nGage’s personalized mobile customer engagement capabilities with Web Decision’s omnichannel marketing database solutions to create a fully integrated database-drive mobile customer engagement solution.

February 18, 2014

Consumers are increasingly performing omni-channel shopping, and prefer personalized offers across the different channels they shop.

New York – Consumers are increasingly performing omni-channel shopping, and prefer personalized offers across the different channels they shop. According to a new survey of more than 1,000 online consumers from retail personalization technology vendor Synqera, U.S. consumers still prefer promotional content and coupons from traditional print media (magazine, newsletter/flyer, newspaper) (75%), found online (72%), or received after a purchase (62%) for future shopping.

February 10, 2014

Mackenthun's Supermarket hopes to gain insight into shopper behavior through analyzing scans performed with the ShopWell nutrition personalization app.

Waconia, Minn. - Mackenthun's Supermarket hopes to gain insight into shopper behavior through analyzing scans performed with the ShopWell nutrition personalization app. Shopper preferences and behaviors can now be segmented by gender, age, food allergies, or nutritional goals.

February 7, 2014

Hudson’s Bay and Lord & Taylor are offering True Fit’s fit personalization technology to consumers at TheBay.com and LordandTaylor.com.

Toronto -- Hudson’s Bay and Lord & Taylor are offering True Fit’s fit personalization technology to consumers at TheBay.com and LordandTaylor.com. In less than 60 seconds, consumers can create a True Fit profile at either site, enabling them to get a personal fit rating and size recommendation for every style.

January 14, 2014

Nicolas Franchet, head of e-commerce global vertical marketing at Facebook, said that compression of screen sizes as consumers switch to mobile devices is the biggest upcoming challenge retailers will face during a session titled “Data the Matters: The Future of Personalization” at the NRF 2014 Conference & Exposition on Sunday, Jan. 12.

New York – Nicolas Franchet, head of e-commerce global vertical marketing at Facebook, said that compression of screen sizes as consumers switch to mobile devices is the biggest upcoming challenge retailers will face during a session titled “Data the Matters: The Future of Personalization” at the NRF 2014 Conference & Exposition on Sunday, Jan. 12.

January 3, 2014

Custom apparel and accessory provider vPersonalize.com has launched a new full-custom, online store for customers to design and buy their own personalized apparel and accessories.

San Francisco -- Custom apparel and accessory provider vPersonalize.com has launched a new full-custom, online store for customers to design and buy their own personalized apparel and accessories.

vPersonalize.com features a Web-based configurator that allows consumers to design directly on a 3-D model of a T-shirt, backpack or bag and get it custom-made almost exactly as seen.

December 18, 2013

CVS is basing its enterprise growth strategy on succeeding in the evolving pharmacy benefit management marketplace, capitalizing on the specialty pharmacy opportunity, driving retail growth through personalization, unlocking adherence through pharmacy excellence and expanding MinuteClinics.

Woonsocket, R.I. – CVS is basing its enterprise growth strategy on succeeding in the evolving pharmacy benefit management marketplace, capitalizing on the specialty pharmacy opportunity, driving retail growth through personalization, unlocking adherence through pharmacy excellence and expanding MinuteClinics.

December 11, 2013

Personalization software company True Fit has become a Demandware Link Technology Partner.

Waltham, Mass. – Personalization software company True Fit has become a Demandware Link Technology Partner. Through the Link Technology Partner Program, True Fit has developed a pre-built integration between its fit technology platform and Demandware Commerce.

December 9, 2013

Russian grocery chain Land is piloting Synqera Loyalty Generators, compact printing devices with interactive touch-screens at the entrance of each of the chosen piloting store locations, as well as Simplate devices at checkout, providing targeted content relevant to new and returning customers.

St. Petersburg, Russia – Russian grocery chain Land is piloting Synqera Loyalty Generators, compact printing devices with interactive touch-screens at the entrance of each of the chosen piloting store locations, as well as Simplate devices at checkout, providing targeted content relevant to new and returning customers.

December 3, 2013

The Retail industry is in the midst of unprecedented change, with multiple innovations in technology transforming the way business is conducted.

By Connor Marsden, U.S. Lead for Microsoft Dynamics CRM

The Retail industry is in the midst of unprecedented change, with multiple innovations in technology transforming the way business is conducted. Retail companies that are unable to keep pace will face diminished prospects for growth. But for those companies that can successfully navigate this changing landscape, there is enormous potential and the opportunity to create a sustainable competitive advantage within their business.

November 4, 2013

The furniture industry is often seen as old-fashioned and perhaps a bit stodgy. But that isn’t stopping Smart Furniture from applying leading-edge technology to provide a highly personalized online means of browsing, selecting, purchasing and even designing furniture.

October 9, 2013

Increased one-to-one personalization and a growing global economy are two key “megatrends” that will help steer the future direction of retail, according to Dr. Chakib Bouhdary, executive VP of retail industry solutions for SAP.

Dallas – Increased one-to-one personalization and a growing global economy are two key “megatrends” that will help steer the future direction of retail, according to Dr. Chakib Bouhdary, executive VP of retail industry solutions for SAP. Bouhdary discussed these and other trends in his Oct. 8 keynote address, “Megatrends and the Future of Retailing,” at the SAP Retail Forum 2013 in Dallas.

October 2, 2013

Staples, Inc. has completed the acquisition of Runa, a software company based in San Mateo, Calif., that helps online retailers increase sales by personalizing the shopping experience.

Framingham, Mass. – Staples, Inc. has completed the acquisition of Runa, a software company based in San Mateo, Calif., that helps online retailers increase sales by personalizing the shopping experience. Terms and conditions of the acquisition were not disclosed.

September 30, 2013

Monetate is releasing two new products that will bring its big data marketing acceleration technology to retention and acquisition channels.

Chicago – Monetate is releasing two new products that will bring its big data marketing acceleration technology to retention and acquisition channels. The addition of Monetate Email and Monetate Display expands the Monetate Acceleration Cloud.

September 12, 2013

Staples plans to open a dedicated to e-commerce and engineering center in Seattle that will house teams responsible for driving major initiatives to enhance areas, including next generation digital platforms, personalization, and big-data. It will be the chain’s first office on the West Coast.

Framingham, Mass. -- Staples plans to open a dedicated to e-commerce and engineering center in Seattle that will house teams responsible for driving major initiatives to enhance areas, including next generation digital platforms, personalization, and big-data. It will be the chain’s first office on the West Coast.

September 4, 2013

Personalized gifts retailer Things Remembered announced the appointment of Catalina Maddox-Wagers to senior VP, chief merchandising and marketing officer, effective Sept. 3.

Cleveland -- Personalized gifts retailer Things Remembered announced the appointment of Catalina Maddox-Wagers to senior VP, chief merchandising and marketing officer, effective Sept. 3.

Maddox-Wagers previously served as executive VP and general merchandising manager for retailer David’s Bridal. In her new role, she will further evolve the Things Remembered brand in product development, brand marketing, in-store and online merchandising,

August 1, 2013

Retailers are cautiously optimistic about the 2013 holiday season, with 60% forecasting revenue growth in excess of 10%, in line with industry forecasts, according to a survey by Baynote, a provider of personalized customer experience solutions.

San Jose, Calif. -- Retailers are cautiously optimistic about the 2013 holiday season, with 60% forecasting revenue growth in excess of 10%, in line with industry forecasts, according to a survey by Baynote, a provider of personalized customer experience solutions.

July 30, 2013

Consumers in the U.S. and U.K. feel overwhelmed by targeted apparel marketing messages, but are responsive to messaging that includes genuinely personalized information.

Emeryville, Calif. – Consumers in the U.S. and U.K. feel overwhelmed by targeted apparel marketing messages, but are responsive to messaging that includes genuinely personalized information. A new study of 409 U.S. and U.K. consumers from the Economist Intelligence Unit (EIU) indicates that 66% of consumers say that many personalized apparel messages are annoying because attempts at personalization are superficial.

July 25, 2013

While the mobile phone serves as a lens to a personalized store experience, moving forward, wearable technologies like Google Glass will take in-store personalization to the next level, Steve Arthur, head of retail industry for Google, told attendees at the Retailer Roundtable event, sponsored by digital gifting platform provider CashStar.

While the mobile phone serves as a lens to a personalized store experience, moving forward, wearable technologies like Google Glass will take in-store personalization to the next level, Steve Arthur, head of retail industry for Google, told attendees at  the Retailer Roundtable event, sponsored by digital gifting platform provider CashStar. Arthur cautioned that retailers must realize they must deliver consumers the experience they need, rather than what they want, and be prepared for a post-PC world. 

June 28, 2013

Converse has opened its first Northern California location — and its largest store to date — in San Francisco’s Union Square shopping district. With 8,200 sq.ft. of selling space, the store offers a comprehensive assortment of Converse footwear, apparel and accessories, along with an interactive personalization process for designing one-of-a-kind Converse sneakers and clothing.

San Francisco - Converse has opened its first Northern California location — and its largest store to date — in San Francisco’s Union Square shopping district. With 8,200 sq.ft. of selling space, the store offers a comprehensive assortment of Converse footwear, apparel and accessories, along with an interactive personalization process for designing one-of-a-kind Converse sneakers and clothing.

May 29, 2013

Fleur du Mal, a recently launched online retailer of women’s specialty apparel, is deploying the Usablenet U-Experience platform and Acadaca e-commerce platform to support a new personalized mobile web shopping experience for its customers.

New York -- Fleur du Mal, a recently launched online retailer of women’s specialty apparel, is deploying the Usablenet U-Experience platform and Acadaca e-commerce platform to support a new personalized mobile web shopping experience for its customers. The site is optimized for fast mobile navigation and has dynamic feeds to and direct integration with Instagram and Twitter.