Content about New Braunfels

June 30, 2011

Teen apparel retailer rue21 is celebrating the opening of its 700th store, in New Braunfels, Texas. The chain is on track to open 110 locations this year.

Commented president and CEO Bob Fisch: “We remain one of the fastest growing retailers in the nation. I would like to thank our real estate, construction and field teams and recognize their hard work, which allows us to celebrate another significant milestone for rue21."

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June 30, 2011

Rue21 said Thursday it has opened its 700th store, located in New Braunfels, Texas.

Warrendale, Pa. -- Rue21 said Thursday it has opened its 700th store, located in New Braunfels, Texas.

The store is Rue21's 80th in the state. Year-to-date, the retailer has opened 63 stores and said it is on target to open 110 new stores and convert 35 existing stores to its larger etc! format in fiscal 2011.

Long-term growth strategy includes opening in strip centers, regional malls and outlet centers, and the New Braunfels location is Rue21's 360th strip center location.