Content about National Football League

February 3, 2014

As we look back on the first-ever outdoor cold weather Super Bowl, there are several lessons digital retailers can take away from how the NFL, Denver Broncos and Seattle Seahawks all prepared for what many said was an impossible or foolish undertaking.

As we look back on the first-ever outdoor cold weather Super Bowl, there are several lessons digital retailers can take away from how the NFL, Denver Broncos and Seattle Seahawks all prepared for what many said was an impossible or foolish undertaking. Some of the same steps these entities took to ensure a successful experience playing the Super Bowl is subfreezing conditions apply to retailers ensuring a successful digital experience for their customers, regardless of naysayers.

Flexibility Keeps Things Running

February 3, 2014

As we look back on the first-ever outdoor cold weather Super Bowl, there are several lessons digital retailers can take away from how the NFL, Denver Broncos and Seattle Seahawks all prepared for what many said was an impossible or foolish undertaking.

As we look back on the first-ever outdoor cold weather Super Bowl, there are several lessons digital retailers can take away from how the NFL, Denver Broncos and Seattle Seahawks all prepared for what many said was an impossible or foolish undertaking. Some of the same steps these entities took to ensure a successful experience playing the Super Bowl is subfreezing conditions apply to retailers ensuring a successful digital experience for their customers, regardless of naysayers.

Flexibility Keeps Things Running

January 29, 2014

Modell’s Sporting Goods has deployed cutting-edge technology in its Times Square flagship to welcome Super Bowl XLVIII fans.

New York -- Modell’s Sporting Goods has deployed cutting-edge technology in its Times Square flagship to welcome Super Bowl XLVIII fans. The sporting goods retailer has installed a virtual image of CEO Mitchell Modell to personally greet customers. The image is provided via Tensator’s “Virtual Assistant” digital signage solution, which creates the illusion of a real person.
 

January 27, 2014

Direct spending in New York and New Jersey by the National Football League (NFL), businesses, visitors, and media on area lodging, transportation, food and beverage, entertainment, business services, and other hospitality and tourism activities related to Super Bowl XLVIII is expected to total more than $210 million.

New York -- Direct spending in New York and New Jersey by the National Football League (NFL), businesses, visitors, and media on area lodging, transportation, food and beverage, entertainment, business services, and other hospitality and tourism activities related to Super Bowl XLVIII is expected to total more than $210 million.

January 27, 2014

Direct spending in New York and New Jersey by the National Football League (NFL), businesses, visitors, and media on area lodging, transportation, food and beverage, entertainment, business services, and other hospitality and tourism activities related to Super Bowl XLVIII is expected to total more than $210 million.

New York -- Direct spending in New York and New Jersey by the National Football League (NFL), businesses, visitors, and media on area lodging, transportation, food and beverage, entertainment, business services, and other hospitality and tourism activities related to Super Bowl XLVIII is expected to total more than $210 million.

January 27, 2014

Direct spending in New York and New Jersey by the National Football League (NFL), businesses, visitors, and media on area lodging, transportation, food and beverage, entertainment, business services, and other hospitality and tourism activities related to Super Bowl XLVIII is expected to total more than $210 million.

New York -- Direct spending in New York and New Jersey by the National Football League (NFL), businesses, visitors, and media on area lodging, transportation, food and beverage, entertainment, business services, and other hospitality and tourism activities related to Super Bowl XLVIII is expected to total more than $210 million.

January 27, 2014

Almost one-third of U.S., consumers (30%) plan to buy a new TV in 2014 and of those, 32% said during Super Bowl sales, while 25% said during Black Friday.

Beloit, Wis. -- Almost one-third of U.S., consumers (30%) plan to buy a new TV in 2014 and of those, 32% said during Super Bowl sales, while 25% said during Black Friday. A new consumer survey from FatWallet also revealed price will have the most influence on TV purchases, with more than half saying they plan to spend less than $500, while one-in-four plan to spend more than $700.

January 21, 2014

Macy’s opened the exclusive NFL Shop at Super Bowl on the fourth floor of its flagship Herald Square in New York City on Sunday, Jan. 19.

New York – Macy’s opened the exclusive NFL Shop at Super Bowl on the fourth floor of its flagship Herald Square in New York City on Sunday, Jan. 19. Macy’s will keep the 36,000-sq.-ft. space open through Tuesday, Feb. 4.

January 21, 2014

Macy’s opened the exclusive NFL Shop at Super Bowl on the fourth floor of its flagship Herald Square in New York City on Sunday, Jan. 19.

New York – Macy’s opened the exclusive NFL Shop at Super Bowl on the fourth floor of its flagship Herald Square in New York City on Sunday, Jan. 19. Macy’s will keep the 36,000-sq.-ft. space open through Tuesday, Feb. 4.

January 7, 2014

Fast-fashion retailer H&M will debut what is being called the first “shoppable TV commercial” during the upcoming Super Bowl.

New York -- Fast-fashion retailer H&M will debut what is being called the first “shoppable TV commercial” during the upcoming Super Bowl. The 30-second ad, which will utilize Delivery Agent’s “t-commerce” platform, will promote David Beckham’s bodwear line, which is sold at H&M.

The in-commercial buying will only be available on "select Samsung Smart TVs.

July 17, 2013

The National Football League has signed an exclusive agreement with Export Now to establish an official online store in China.

New York -- The National Football League has signed an exclusive agreement with Export Now to establish an official online store in China. Similar to its current U.S. e-commerce store, NFLShop.com, the China iteration will sell apparel, equipment and accessories branded with the logos of the NFL and its 32 teams over an e-commerce platform on China's Tmall.com business-to-consumer website.

The new online store is slated to debut in September, in time for the 2013 NFL season.

July 17, 2013

The National Football League has signed an exclusive agreement with Export Now to establish an official online store in China.

New York -- The National Football League has signed an exclusive agreement with Export Now to establish an official online store in China. Similar to its current U.S. e-commerce store, NFLShop.com, the China iteration will sell apparel, equipment and accessories branded with the logos of the NFL and its 32 teams over an e-commerce platform on China's Tmall.com business-to-consumer website.

The new online store is slated to debut in September, in time for the 2013 NFL season.

July 17, 2013

The National Football League has signed an exclusive agreement with Export Now to establish an official online store in China.

New York -- The National Football League has signed an exclusive agreement with Export Now to establish an official online store in China. Similar to its current U.S. e-commerce store, NFLShop.com, the China iteration will sell apparel, equipment and accessories branded with the logos of the NFL and its 32 teams over an e-commerce platform on China's Tmall.com business-to-consumer website.

The new online store is slated to debut in September, in time for the 2013 NFL season.

May 15, 2013

The administration of Massachusetts Gov. Deval Patrick has agreed to allow the construction of a 4.5-acre complex called Fenway Center in the area around Fenway Park in the city’s Back Bay neighborhood.

Boston -- The administration of Massachusetts Gov. Deval Patrick has agreed to allow the construction of a 4.5-acre complex called Fenway Center in the area around Fenway Park in the city’s Back Bay neighborhood. Developer John Rosenthal will pay $226 million in rental fees to build the development, which will include retail stores as well as homes and office buildings.

The development includes state-owned land as well as air rights over the Massachusetts Turnpike.

 

January 31, 2013

Lids Sports Group and the National Football League announced that Lids will manage multiple retail locations in New Orleans, in addition to operating the principal NFL Shop at Super Bowl Presented by Visa.

Indianapolis -- Lids Sports Group and the National Football League announced Thursday that Lids will manage multiple retail locations in New Orleans, in addition to operating the principal NFL Shop at Super Bowl Presented by Visa.  

The temporary stores are located within the French Quarter, Riverwalk, and local NFL host hotels as a means to offer Super Bowl spectators alternate sites to purchase official fan gear prior to the NFL season’s championship game.  
 

January 31, 2013

Lids Sports Group and the National Football League announced that Lids will manage multiple retail locations in New Orleans, in addition to operating the principal NFL Shop at Super Bowl Presented by Visa.

Indianapolis -- Lids Sports Group and the National Football League announced Thursday that Lids will manage multiple retail locations in New Orleans, in addition to operating the principal NFL Shop at Super Bowl Presented by Visa.  

The temporary stores are located within the French Quarter, Riverwalk, and local NFL host hotels as a means to offer Super Bowl spectators alternate sites to purchase official fan gear prior to the NFL season’s championship game.  
 

January 31, 2013

Lids Sports Group and the National Football League announced that Lids will manage multiple retail locations in New Orleans, in addition to operating the principal NFL Shop at Super Bowl Presented by Visa.

Indianapolis -- Lids Sports Group and the National Football League announced Thursday that Lids will manage multiple retail locations in New Orleans, in addition to operating the principal NFL Shop at Super Bowl Presented by Visa.  

The temporary stores are located within the French Quarter, Riverwalk, and local NFL host hotels as a means to offer Super Bowl spectators alternate sites to purchase official fan gear prior to the NFL season’s championship game.  
 

January 26, 2012

Survey results released by the Retail Advertising and Marketing Association, and conducted by BIGinsight, found that 173 million people will watch the Super Bowl football game on Sunday, Feb. 5, the most in the survey’s eight-year history and up from an estimated 171 million last year.

Washington, D.C. -- Survey results released Thursday by the Retail Advertising and Marketing Association, and conducted by BIGinsight, found that 173 million people will watch the Super Bowl football game on Sunday, Feb. 5, the most in the survey’s eight-year history and up from an estimated 171 million last year.

August 15, 2011

Gap’s Old Navy unit will roll out more than 1,000 sports-oriented store-within-stores on Tuesday, selling branded goods of more than 70 Division I schools, as well as National Football League teams.

New York City -- Gap’s Old Navy unit will roll out more than 1,000 sports-oriented store-within-stores on Tuesday, selling branded goods of more than 70 Division I schools, as well as National Football League teams.

The Super Fan Nation in-store concepts are being launched with a seven-figure marketing campaign that will include advertising at college stadiums and arenas, in-store appearances by college bands, cheerleaders and mascots, and a 10-day national television advertising campaign.

August 15, 2011

Gap’s Old Navy unit will roll out more than 1,000 sports-oriented store-within-stores on Tuesday, selling branded goods of more than 70 Division I schools, as well as National Football League teams.

New York City -- Gap’s Old Navy unit will roll out more than 1,000 sports-oriented store-within-stores on Tuesday, selling branded goods of more than 70 Division I schools, as well as National Football League teams.

The Super Fan Nation in-store concepts are being launched with a seven-figure marketing campaign that will include advertising at college stadiums and arenas, in-store appearances by college bands, cheerleaders and mascots, and a 10-day national television advertising campaign.

September 30, 2010

From the field to the locker room, the just-opened, $1.6 billion New Meadowlands Stadium...

October 1, 2008

KB Toys became the latest toy retailer to cut prices ahead of a likely slow...

February 29, 2008

Even before The New York Giants defeated the New England Patriots in the final...

February 29, 2008

Even before The New York Giants defeated the New England Patriots in the final...

January 24, 2008

Washington, Consumer spending...