Content about Mobile Web

December 17, 2013

The numbers are out and they don’t lie: Almost 40% of all online traffic during Black Friday was driven by mobile devices.

By Len Shneyder, Senior Marketing Manager, OtherLevels

The numbers are out and they don’t lie: Almost 40% of all online traffic during Black Friday was driven by mobile devices. That figure is up 34% from the previous year, according to IBM’s Holiday Benchmark. But what’s more impressive than that is that nearly one-fifth of all online sales during the holiday shopping bonanza came from mobile devices.

December 11, 2013

Target was the most-browsed mobile app/site in 2013, and Apple’s mobile app/site is where consumers purchase the most, according to a new study from Mobiquity.

Boston -- Target was the most-browsed mobile app/site in 2013, and Apple’s mobile app/site is where consumers purchase the most, according to a new study from Mobiquity.

December 2, 2013

Hispanic adults are more frequently visiting retailer websites than the average online population, according to Experian Marketing Services.

New York -- Hispanic adults are more frequently visiting retailer websites than the average online population, according to Experian Marketing Services.

During a 24-week period, from June 2013 through November 2013, Hispanics' market share of visits to Experian Marketing Services' Hitwise Retail 500 Websites was 21% higher on average than the online population. Further, the analysis found that this market share widened in October 2013 and continued to increase through November.

June 18, 2013

Slow websites are a deterrent for customers using mobile devices, including smartphones and tablets, according to a report from mobile technology Mobify, which reveals the financial impact of slow loading mobile websites for the world's top 100 online retailers.

Vancouver, B.C. -- Slow websites are a deterrent for customers using mobile devices, including smartphones and tablets, according to a report from mobile technology Mobify, which reveals the financial impact of slow loading mobile websites for the world's top 100 online retailers.

January 16, 2013

By Mike Romano, SoundBite Communications

By Mike Romano, mromano@soundbite.com

November 30, 2012

By Jennifer Friedberg, Rosetta’s Consumer Products & Retail Vertical Leader

By Jennifer Friedberg, jennifer.friedberg@rosetta.com

This is the year that retailers stop being afraid of mobile technologies, and instead, are embracing them as a way to engage with, and to better serve, their customers.

April 23, 2012

In a study of 75 online specialty retailers, only 17% of the companies offered dedicated mobile websites.

Las Vegas -- In a study of 75 online specialty retailers, only 17% of the companies offered dedicated mobile websites.

April 9, 2012

Sephora unveiled its social and mobile makeover, which includes a new personalized web experience, new mobile website, iPhone app and iOS devices in over 100 stores.

San Francisco -- Sephora on Monday unveiled its social and mobile makeover, which includes a new personalized web experience, new mobile website, iPhone app and iOS devices in over 100 stores.

February 1, 2012

Fred Meyer Jewelers, the nation’s third-largest fine jewelry retailer, announced the launch of mobile websites for its namesake and Littman Jewelers brand.

Portland, Ore. -- Fred Meyer Jewelers, the nation’s third-largest fine jewelry retailer, announced the launch of mobile websites for its namesake and Littman Jewelers brand. The sites are optimized for mobile devices including iPhone and Android smartphones.

Fred Meyer Jewelers has partnered with Moovweb to create the mobile enabled websites. The mobile websites serve as a complement to the regular sites with functional ecommerce capability.

August 22, 2011

Along with social media, all eyes will be on the mobile channel this upcoming holiday season. More and more retailers are joining the rush to launch “apps” that can be accessed by smartphone or tablet users. Others are putting QR codes on their products that can be scanned for information. At the same time, increasing numbers of consumers are using their personal mobile devices to do everything from research store information and compare prices to receive coupons and purchase products. 


May 3, 2011

More and more retailers are experimenting with mobile and social initiatives.

Washington, D.C. -- More and more retailers are experimenting with mobile and social initiatives. According to “The State Of Retailing Online 2011: Marketing, Social, and Mobile” report conducted by Forrester Research. for Shop.org, 91%  percent of retailers currently have a mobile strategy in place or in development (up from 74% a year ago), and 72% say they will increase their spending on social networks this year over last.

April 22, 2011

5th Finger, a leading mobile marketing technology firm, has announced plans to bring in-store mobile trials to JoS. A. Bank Clothiers.

San Francisco -- 5th Finger, a leading mobile marketing technology firm, has announced plans to bring in-store mobile trials to JoS. A. Bank Clothiers. 5th Finger will be testing the role of the mobile device to drive "consumer outcomes" including ensemble inspiration, shopper education and offer redemption "in store" leading up to the summer season.

January 13, 2011

How do your customers shop your merchandise and compare prices? As late as last year, the answer was, of course, by sitting down at their laptops and visiting your website.

By Rudy Pataro, rpataro@fry.com

January 11, 2011

The use of mobile phones in retail is increasing dramatically, according to a survey released at the National Retail Federation’s Annual Convention & Expo in New York City.

The use of mobile phones in retail is increasing dramatically, according to a survey released at the National Retail Federation’s Annual Convention & Expo in New York City. The study, conducted by ForeSee Results and entitled “Explosion in Mobile Retail Provides Huge Opportunity for Retailers,” found that shoppers are using mobile phones to access websites and apps more than ever before.

January 4, 2011

QVC provided the best online experience for its mobile website and Dell provided the best experience for its desktop site, according to Gomez, the web performance division of Compuware Corp.

Lexington, Mass. -- QVC provided the best online experience for its mobile website and Dell provided the best experience for its desktop site, according to Gomez, the web performance division of Compuware Corp. The company completed its seasonal report card of mobile shopping and websites by announcing the Top 5 retailers with the highest performance satisfaction index scores.

December 8, 2010

As 2010 draws to a close and interest in all things mobile reaches a fever pitch, Juniper Research has drawn up a list of predictions for the mobile and wireless industry for 2011.

As 2010 draws to a close and interest in all things mobile reaches a fever pitch, Juniper Research has drawn up a list of predictions for the mobile and wireless industry for 2011. (Based in the United Kingdom, Juniper specializes in the identification and appraisal of high-growth opportunities across the mobile telecoms, content, and applications sectors.).

Here is the firm’s Top 5 predictions:

December 1, 2010

Petco has launched a new customized mobile web shopping experience at the chain’s online shopping and pet care information destination.

Austin, Texas -- Petco has launched a new customized mobile web shopping experience at the chain’s online shopping and pet care information destination.

Powered by mobile commerce provider Digby, the new site is specifically designed to make it easier for pet owners to stay connected and shop for their animal companions online and on-the-go.

September 14, 2010

Mobile commerce solution provider Digby said that Lakeforest, Ill.-based The Popcorn Factory has teamed with...

September 8, 2010

A survey released late Wednesday by Gomez, the web performance division of Compuware Corp., found...

July 7, 2010

Coldwater Creek launched a mobile website on June 24 that supports the iPhone and Android...

July 6, 2010

Spending on mobile display ads in the United States, estimated at just under $313 million...

September 30, 2009

American Eagle Outfitters is looking to connect with its customers where they spend the...

July 30, 2007

During the Windows Hardware Engineering Conference in Los Angeles in May, Microsoft chairman Bill Gates...