Content about Mike Laurenti

June 28, 2011

Belk department store said Tuesday that it has selected Oracle Retail Merchandising System to enable a seamless, non-channel view of the brand both in-store and online.

Redwood Shores, Calif. -- Belk department store said Tuesday that it has selected Oracle Retail Merchandising System to enable a seamless, non-channel view of the brand both in-store and online.

“We are enabling next generation best practices that will center on optimizing the customer experience at both the store and ecommerce level,” said Mike Laurenti, CIO and executive VP, Belk.