Content about Loyalty marketing

October 8, 2013

With the use of smartphones and other mobile devices continuing to grow, more and more merchants are looking for a way to capitalize on a communication device that many people never put down.

By Doug Brown, senior VP and general manager of FIS Mobile

With the use of smartphones and other mobile devices continuing to grow, more and more merchants are looking for a way to capitalize on a communication device that many people never put down. And, as the leaders in this area are finding, mobile loyalty and payment incentive programs possess many benefits for chain stores.

Tie mobile and incentives together

September 25, 2013

The Walgreen Company won a North American Innovation in Loyalty Marketing award at the recent Colloquy Loyalty Awards.

Deerfield Park, Ill. – The Walgreen Company won a North American Innovation in Loyalty Marketing award at the recent Colloquy Loyalty Awards. The award recognized Walgreens’ achievements with its Balance Rewards program.

Colloquy cited achievements such as obtaining 72 million members between its September 2012 launch and May 2013, as well as producing a year-over-year sales increase of 4.3% and year-over-year average basket size increase of 4.7% in May 2013.

 

July 12, 2010

Associated Wholesale Grocers said Monday that it has partnered with San Francisco-based marketing company You...

January 31, 2007

Delhaize America’s Food Lion, Hannaford Bros. and Sweetbay Supermarket have implemented Houston-based adplex’s interactive online...

November 29, 1999

Anew identification technology enables retailers to tie loyalty-marketing programs to consumers’ existing credit and debit...