Content about Loyalty business model

September 18, 2012

By Dr. Gary Edwards, Empathica

By Dr. Gary Edwards, info@empathica.com

Localization is the name of the game in multi-unit retail. Large retail chains offer consistency, scale and other benefits, but if the brand fails to deliver exceptional experiences to local consumers, it’s unlikely that the retailer will gain any real traction in today’s highly competitive retail marketplace.

January 31, 2012

A survey released Tuesday by Accenture showed that when it comes to customer loyalty, poor service can cause customers to abandon one company in favor of another.

New York City -- A survey released Tuesday by Accenture showed that when it comes to customer loyalty, poor service can cause customers to abandon one company in favor of another.

The Accenture Global Consumer Survey found that 66% of consumers switched companies – including wireless phone, cable and utilities – as a result of poor customer service in 2011, even as their satisfaction with the services provided by those companies rose overall.

May 3, 2011

Einstein Noah Restaurant Group announces partnership with Service Management Group, a leading customer analytics agency focused on loyalty and service improvement, to increase customer loyalty and drive same-store sales.

Kansas City, Mo. -- Einstein Noah Restaurant Group announces partnership with Service Management Group, a leading customer analytics agency focused on loyalty and service improvement, to increase customer loyalty and drive same-store sales.

Through this partnership Service Management will identify new business opportunities through customer analyses that integrate guest experience metrics with transaction data and Einstein restaurant attributes.

April 13, 2011

Customer loyalty is becoming harder for retailers to earn, and even harder to keep. 


October 31, 2008

Systems integration has become a popular topic in this column for two reasons. Why?...

September 30, 2008

The economy continues to squeeze consumers, and they are responding by pulling back their...

January 31, 2008

When Gottschalks Inc., decided to drive more customer loyalty through targeted marketing programs, the...

November 30, 2007

Harrah’s knows exactly where its profits come from—and that extends far beyond the gaming tables....

March 31, 2007

Shoppers are not...

January 31, 2007

Delhaize America’s Food Lion, Hannaford Bros. and Sweetbay Supermarket have implemented Houston-based adplex’s interactive online...

July 25, 2006

Seattle, Amazon.com Inc....

January 16, 2006

New York City, ...