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November 27, 2012

The grocery industry, for the most part, lags in using online shopper insights for shopper and competitive advantage, according to a study developed in partnership with BeaconUnited, a national grocery broker, and ArchPoint Consulting, and powered by business intelligence firm Black Pearl Intelligence.

San Antonio -- The grocery industry, for the most part, lags in using online shopper insights for shopper and competitive advantage, according to a study developed in partnership with BeaconUnited, a national grocery broker, and ArchPoint Consulting, and powered by business intelligence firm Black Pearl Intelligence. Grocery-related social media conversations are now estimated at 10 million annually, yet many grocers are still slow to respond, the study found.