Seattle -- Starbucks Corp. announced Thursday plans to reinvent the $1.6 billion premium juice market with its all-cash purchase of San Bernadino, Calif.-based Evolution Fresh for $30 million.
The acquisition, which is part of a strategy to move beyond coffee into the health and wellness segment, gives Starbucks a path to open new health-and-wellness stores in the coming year, it said, although Starbucks has not yet revealed many stores it will open, their location or the name.