Content about Jim Por

August 27, 2012

By Jim Porçarelli, Active International

By Jim Porçarelli, Active International

It’s an all-too-familiar sight these days. A man walks into a local retail establishment. He browses the products. He finds one he likes. He tests it out, asks a few questions of a salesperson -- and then snaps an image of the product’s barcode with his cell phone and walks out the door.