Content about Jill Puleri

January 15, 2013

Shoppers diversifying the way they shop for and acquire goods, becoming increasingly open to buying both online and in-store depending on their needs at time of purchase.

New York -- Shoppers diversifying the way they shop for and acquire goods, becoming increasingly open to buying both online and in-store depending on their needs at time of purchase. While more than 80% of shoppers chose the store to make their last non-grocery purchase, only half are committed to returning there next time they buy. These are among the findings of a new IBM study of global consumers.

January 14, 2013

By Jill Puleri, IBM Global Retail Leader

By Jill Puleri, Jill.puleri@us.ibm.com

For retailers, brands and marketers, the millennials have created quite the conundrum. This segment makes up a large part of the consuming world — around 95 million consumers in the U.S. alone. And with $1.7 billion in spending muscle to flex, their influence is only going to increase as the years roll by. By 2030, they will outnumber the vaunted baby boomers by more than 20 million.

July 19, 2012

In-store sales of women’s clothing are expected to see a 9.2% increase in the third quarter of 2012 versus the year-ago period, according to a just-released IBM analytics-based forecast of U.S. retail sales data.

Armonk, N.Y. – In-store sales of women’s clothing are expected to see a 9.2% increase in the third quarter of 2012 versus the year-ago period, according to a just-released IBM analytics-based forecast of U.S. retail sales data. The report predicts a 6.2% increase in sales of children’s clothing and a 5.2% increase in footwear. Men’s clothing, however, is forecast to lag, dropping 6.7%.

January 10, 2011

The 100th annual “Big Show,” the National Retail Federation’s annual event in New York City, launched at the Jacob K. Javits Convention Center on Sunday, Jan. 9 with a lineup of sessions and plenty of buzz.

New York City -- The 100th annual “Big Show,” the National Retail Federation’s annual event in New York City, launched at the Jacob K. Javits Convention Center on Sunday, Jan. 9 with a lineup of sessions and plenty of buzz.

One of the most talked-about topics? Facebook has a booth at NRF this year, representing the power that social media does, and will, play in the retail industry.

September 10, 2010

With shrinking ad budgets, and decreasing foot traffic in retail stores, it is an ever increasing challenge for retailers to get shoppers to shop -- even during traditional times of necessity such as “back to school.”

By Jill Puleri, JPuleri@us.ibm.com