Content about Intelligence quotient

March 11, 2014

Visual IQ, a cross-channel marketing attribution software provider, announced that it has been selected as the exclusive marketing attribution provider for Crate and Barrel.

Needham, Mass. – Visual IQ, a cross-channel marketing attribution software provider, announced that it has been selected as the exclusive marketing attribution provider for Crate and Barrel. The brand will deploy the company’s IQ Intelligence Suite to measure and optimize marketing spend across its myriad of online and offline marketing channels.
 

August 24, 2011

Macy’s took the top spot in the annual Digital IQ Index, which ranks retailers according to their online competence.

New York City -- Macy’s took the top spot in the annual Digital IQ Index, which ranks retailers according to their online competence. The index measured the digital footprint of 64 brands via 350 data points across four dimensions: Site, Digital Marketing, Social Media, and Mobile. Based on these scores, each brand was assigned a Digital IQ and a corresponding class of Genius, Gifted, Average, Challenged, or Feeble.

January 13, 2011

Supervalu on Thursday announced the expansion of its exclusive in-store nutritional navigation program, "nutrition iQ," to include the fresh food departments and more robust nutrition information for the center store.

Minneapolis -- Supervalu on Thursday announced the expansion of its exclusive in-store nutritional navigation program, "nutrition iQ," to include the fresh food departments and more robust nutrition information for the center store.