Content about Insight

July 30, 2012
First Insight in agreement with The Limited to provide predictive analytic solution

First Insight, which provides predictive analytics generated from online consumer engagements, announced an agreement with The Limited.

Pittsburgh -- First Insight, which provides predictive analytics generated from online consumer engagements, announced an agreement with The Limited. Terms of the deal were not disclosed.

The First Insight solution uses online social engagement tools to gather real-time preference, pricing and sentiment data on new products. This information is filtered through First Insight’s predictive analytic models to determine which products present the greatest opportunity.

June 21, 2012
Saks and First Insight team toward investment guidance solution

First Insight said Thursday that it has forged an agreement with Saks Fifth Avenue Off 5TH to provide predictive analytics generated from online consumer engagements to help the outlet retailer make faster and more accurate buying and pricing decisions for new products.

Pittsburgh -- First Insight said Thursday that it has forged an agreement with Saks Fifth Avenue Off 5TH to provide predictive analytics generated from online consumer engagements to help the outlet retailer make faster and more accurate buying and pricing decisions for new products. These decisions are designed to reduce markdowns and out-of-stocks, as well as to mitigate risks associated with new product introductions.

April 23, 2012
Organizing for insight: How retailers can collect and gain advantage from meaningful consumer insights

By Joel Alden, Hana Ben-Shabat, Bobby Wehmeyer and Basil Wuson, A.T. Kearney

By Joel Alden, Hana Ben-Shabat, Bobby Wehmeyer and Basil Wuson, A.T. Kearney

To continuously delight customers, most retailers constantly alter product assortments, adjust prices or service offerings and refocus customer experiences. But how often are these actions based on meaningful consumer insights? When the phrase “consumer insight” is misused to refer to simple market research or interesting tidbits of information, then resulting business actions are often hit-or-miss.

December 8, 2011
Ten holiday consumer insights from Mintel

With the holiday season in full swing, Mintel, a leading global supplier of consumer, product and media intelligence, has looked into its market intelligence to find out just what U.S. consumers do to make their holidays special.

Chicago -- With the holiday season in full swing, Mintel, a leading global supplier of consumer, product and media intelligence, has looked into its market intelligence to find out just what U.S. consumers do to make their holidays special.

Here are 10 interesting insights:
 
• Some 13% of U.S. consumers think a cell phone is a good gift for children aged 6-11, up from just 4% earlier this year.

September 7, 2011
American Express study: Consumers opting for less frequent, but larger transactions in retail

Consumers are spending more, but doing so in fewer transactions, according to American Express Business Insights’ most recent Business Insights Spend Sights report.

New York City — Consumers are spending more, but doing so in fewer transactions, according to American Express Business Insights’ most recent Business Insights Spend Sights report.

The study, which examines spending patterns across several key categories, U.S. cities and demographic groups, finds that while economic uncertainty continues to dampen overall consumer confidence, a new pattern of less frequent but measurable splurging has become evident among a range of customer groups in several categories.

February 14, 2011
Wal-Mart appoints VP Global Consumer Insights

Wal-Mart Stores named Cindy Davis as executive VP Global Consumer Insights. In the position, she will lead the newly created Global Customer Insights team, helping both Walmart and Sam's Club understand broad consumer trends, provide insight into customers' needs across the world and create advanced analytical tools to support the business.

Bentonville, Ark. -- Wal-Mart Stores named Cindy Davis as executive VP Global Consumer Insights. In the position, she will lead the newly created Global Customer Insights team, helping both Walmart and Sam's Club understand broad consumer trends, provide insight into customers' needs across the world and create advanced analytical tools to support the business.

Davis most recently served as executive VP membership, marketing and e-commerce at the Sam's Club warehouse store division. A successor in that role will be named at a later date, Wal-Mart said.

June 20, 2010
Target selects DemandTec for collaborative shopper insights solution

DemandTec, a provider of on-demand optimization solutions for retailers and consumer products companies, announced that...

June 15, 2008
Nielsen 'Answers' Edition Launched for Retailers

Nielsen Answers delivers a collection of powerful applications in a business-process-oriented framework. The intuitive design...

August 30, 2007
SAS Presents New Conference

SAS has merged its BetterManagementLIVE and SAS Forum International events to create the new conference,...