Content about Google

March 28, 2014

EBay, Google and Walmart have endorsed a new GS1 U.S. guide that resolves incorrect and duplicate product information online.

Lawrenceville, N.J. -- EBay, Google and Walmart have endorsed a new GS1 U.S. guide that resolves incorrect and duplicate product information online. Developed for e-tailers, retailers, e-commerce platform providers, content aggregators and content distributors, the GTIN Validation Guide offers best practices for leveraging GS1 standards to enhance the consumer shopping experience while boosting e-tailer efficiency, revenue and loyalty.

March 27, 2014

Amazon.com and Google were among the biggest winners in the annual CoreBrand Top 100 Most Powerful Brands Rankings for 2014, both increasing in their rankings.

New York – Amazon.com and Google were among the biggest winners in the annual CoreBrand Top 100 Most Powerful Brands Rankings for 2014, both increasing in their rankings. Walgreens and UPS dropped 11 spots each.

The report ranks the top 100 corporate brands in terms of market reputation and awareness. Consumer-cyclical and consumer-staple brands represent 58 of the top 100 corporate brands, which CoreBrand says indicates that the most powerful brands have a strong connection to consumers.

March 27, 2014

Amazon.com and Google were among the biggest winners in the annual CoreBrand Top 100 Most Powerful Brands Rankings for 2014, both increasing in their rankings.

New York – Amazon.com and Google were among the biggest winners in the annual CoreBrand Top 100 Most Powerful Brands Rankings for 2014, both increasing in their rankings. Walgreens and UPS dropped 11 spots each.

The report ranks the top 100 corporate brands in terms of market reputation and awareness. Consumer-cyclical and consumer-staple brands represent 58 of the top 100 corporate brands, which CoreBrand says indicates that the most powerful brands have a strong connection to consumers.

March 25, 2014

Italian eyewear maker Luxottica Group SpA has entered into an agreement to design, develop and distribute glasses based on Google's Internet-connected Glass eyewear.

New York -- Italian eyewear maker Luxottica Group SpA has entered into an agreement to design, develop and distribute glasses based on Google's Internet-connected Glass eyewear.

Luxottica said that its two major brands, Ray-Ban and Oakley, would be part of the deal. No financial terms were discussed.

March 25, 2014

Italian eyewear maker Luxottica Group SpA has entered into an agreement to design, develop and distribute glasses based on Google's Internet-connected Glass eyewear.

New York -- Italian eyewear maker Luxottica Group SpA has entered into an agreement to design, develop and distribute glasses based on Google's Internet-connected Glass eyewear.

Luxottica said that its two major brands, Ray-Ban and Oakley, would be part of the deal. No financial terms were discussed.

March 14, 2014

Google. Inc. may be close to signing a lease for its first-ever freestanding retail store in the United States, according to Crain’s New York Business.

New York -- Google. Inc. may be close to signing a lease for its first-ever freestanding retail store in the United States, according to Crain’s New York Business. The site is located in New York City’s SoHo area, at 131 Greene Street, and is just a block away from an Apple store.

The search giant reportedly wants to open brick-and-mortar stores to showcase its various gadgets, ranging from the Nexus line of smartphones and tablets to the Chromebook Pixel laptop. The company is also getting ready to go public with its Google Glass eyewear and smartwatches.

March 14, 2014

Google. Inc. may be close to signing a lease for its first-ever freestanding retail store in the United States, according to Crain’s New York Business.

New York -- Google. Inc. may be close to signing a lease for its first-ever freestanding retail store in the United States, according to Crain’s New York Business. The site is located in New York City’s SoHo area, at 131 Greene Street, and is just a block away from an Apple store.

The search giant reportedly wants to open brick-and-mortar stores to showcase its various gadgets, ranging from the Nexus line of smartphones and tablets to the Chromebook Pixel laptop. The company is also getting ready to go public with its Google Glass eyewear and smartwatches.

March 6, 2014

Auction.com, the world’s largest online real estate marketplace, has received a $50 million investment from Google Capital.

Irvine, Calif. -- Auction.com,  the world’s largest online real estate marketplace, has received a $50 million investment from Google Capital. As part of the investment, one representative from Google Capital will join the company’s board of directors and another will take a board observer position.

February 11, 2014

comScore and Google are partnering to offer a real-time audience metric designed to help brand marketers easily measure campaigns across screens.

Reston, Va. -- comScore and Google are partnering to offer a real-time audience metric designed to help brand marketers easily measure campaigns across screens. After a period of testing, comScore vCE will be available to DoubleClick marketer and publisher clients, built into the widely used ad management platform.

February 11, 2014

comScore and Google are partnering to offer a real-time audience metric designed to help brand marketers easily measure campaigns across screens.

Reston, Va. -- comScore and Google are partnering to offer a real-time audience metric designed to help brand marketers easily measure campaigns across screens. After a period of testing, comScore vCE will be available to DoubleClick marketer and publisher clients, built into the widely used ad management platform.

January 28, 2014

When the 2013 holiday shopping season ended, it resulted in sluggish results for U.S. retailers. Price-match policies worked to fend off some showrooming, but these discounts also ate up margins at a very unhealthy rate.

By Rodney Mason, CMO, Parago

When the 2013 holiday shopping season ended, it resulted in sluggish results for U.S. retailers.  Price-match policies worked to fend off some showrooming, but these discounts also ate up margins at a very unhealthy rate.

A recent national shopper behavior study by Parago found that:

• The majority of smartphone owners showroom and regularly make purchases on their phones while in-store;

January 17, 2014

Hair care brand Matrix, a subsidiary of L'Oreal USA, is launching Matrix Class for Glass, a new Google Glass app.

New York – Hair care brand Matrix, a subsidiary of L'Oreal USA, is launching Matrix Class for Glass, a new Google Glass app. Class for Glass features a three-phase rollout, including an exclusive blogger video series, the Matrix Eye for Style Google Glass Salon Chair and a salon professional education platform.

January 7, 2014

From online social sharing to location-based targeting to new payment technologies, the retail experience is being upended and disrupted in ways big and small. Ten companies are leading the charge.

December 23, 2013

FacialNetwork.com is releasing a beta app called NameTag for Google Glass.

Las Vegas – FacialNetwork.com is releasing a beta app called NameTag for Google Glass. The app can spot a face using Google Glass' camera, send it wirelessly to a server, compare it to millions of records and in seconds return a match complete with a name, additional photos and social media profiles.

December 23, 2013

FacialNetwork.com is releasing a beta app called NameTag for Google Glass.

Las Vegas – FacialNetwork.com is releasing a beta app called NameTag for Google Glass. The app can spot a face using Google Glass' camera, send it wirelessly to a server, compare it to millions of records and in seconds return a match complete with a name, additional photos and social media profiles.

December 17, 2013

The majority of American shoppers think that holiday discounts advertised by retailers are faked, according to a survey conducted by British marketing consultant David Rawlings.

New York -- The majority of American shoppers think that holiday discounts advertised by retailers are faked, according to a survey conducted by British marketing consultant David Rawlings.

Rawlings’ Google survey, "Before-Christmas sales — Do you believe the discounts are genuine?," queried 1,500 American Internet users, and found that more than 70% of those polled answered "no" to that question.

November 20, 2013

Recent public and embarrassing website crashes of Amazon, Groupon and even Google accentuates the need to take web and mobile performance more seriously.

By Sven Hammar, co-founder and CEO, Apica

Recent public and embarrassing website crashes of Amazon, Groupon and even Google accentuates the need to take web and mobile performance more seriously. Unresponsive websites and mobile applications is comparable to a physical shop throwing out its customers and locking its doors. Luckily, there are ways to minimize the risk of slow response times and site crashes.

November 20, 2013

Recent public and embarrassing website crashes of Amazon, Groupon and even Google accentuates the need to take web and mobile performance more seriously.

By Sven Hammar, co-founder and CEO, Apica

Recent public and embarrassing website crashes of Amazon, Groupon and even Google accentuates the need to take web and mobile performance more seriously. Unresponsive websites and mobile applications is comparable to a physical shop throwing out its customers and locking its doors. Luckily, there are ways to minimize the risk of slow response times and site crashes.

November 5, 2013

Macy’s shoppers will be able to see it, scan it, shop it this holiday season with the chain’s upcoming integration of NantMobile’s iD visual recognition technology.

New York -- Macy’s shoppers will be able to see it, scan it, shop it this holiday season with the chain’s upcoming integration of NantMobile’s iD visual recognition technology. The new Macy’s Star Gifts app, powered by iD, empowers mobile shoppers to leverage visual recognition technology to purchase items from Macy’s Star Gifts assortment while on the go. Whether they scan it from a catalog, magazine ad or even from an outdoor billboard, Macy’s will deliver mobile access to product information, gift-giving assistance and much more.

November 1, 2013

Millennial consumers age 18-34 are most likely to use online and mobile technology in their holiday shopping this year.

Mountain View, Calif. – Millennial consumers age 18-34 are most likely to use online and mobile technology in their holiday shopping this year. According to a new survey from the Google 2013 Holiday Intentions Shopping Study, 95% of Millennials but only 87% of consumers age 35 and older plan to use the Internet as a tool for holiday shopping.

November 1, 2013

Millennial consumers age 18-34 are most likely to use online and mobile technology in their holiday shopping this year.

Mountain View, Calif. – Millennial consumers age 18-34 are most likely to use online and mobile technology in their holiday shopping this year. According to a new survey from the Google 2013 Holiday Intentions Shopping Study, 95% of Millennials but only 87% of consumers age 35 and older plan to use the Internet as a tool for holiday shopping.

October 31, 2013

Experts from Oracle, Google, Red Hat Inc. and other top technology and Internet companies are joining the effort to "address the problems around Healthcare.gov," the health-insurance exchange website for the Affordable Care Act, according to a spokeswoman for the U.S. Department of Health and Human Services.

New York  -- Experts from Oracle, Google, Red Hat Inc. and other top technology and Internet companies are joining the effort to "address the problems around Healthcare.gov," the  health-insurance exchange website for the Affordable Care Act, according to a spokeswoman for the U.S. Department of Health and Human Services.

The website has been plagued by slowdowns and severely limited functionality since its rollout on Oct. 1.

October 31, 2013

Experts from Oracle, Google, Red Hat Inc. and other top technology and Internet companies are joining the effort to "address the problems around Healthcare.gov," the health-insurance exchange website for the Affordable Care Act, according to a spokeswoman for the U.S. Department of Health and Human Services.

New York  -- Experts from Oracle, Google, Red Hat Inc. and other top technology and Internet companies are joining the effort to "address the problems around Healthcare.gov," the  health-insurance exchange website for the Affordable Care Act, according to a spokeswoman for the U.S. Department of Health and Human Services.

The website has been plagued by slowdowns and severely limited functionality since its rollout on Oct. 1.

October 24, 2013

Grocery discounter Aldi has been ranked the world’s “simplest” brand, with simplicity defined as a clarity of purpose that enables employee innovation and customer service.

New York – Grocery discounter Aldi has been ranked the world’s “simplest” brand, with simplicity defined as a clarity of purpose that enables employee innovation and customer service. According to the annual 2013 Global Brand Simplicity Index from strategic marketing firm Siegel & Gale, Amazon.com is ranked second, followed by Google, which came out on top this year. The report is based on a study of 10,000 consumers in seven countries,

October 24, 2013

Grocery discounter Aldi has been ranked the world’s “simplest” brand, with simplicity defined as a clarity of purpose that enables employee innovation and customer service.

New York – Grocery discounter Aldi has been ranked the world’s “simplest” brand, with simplicity defined as a clarity of purpose that enables employee innovation and customer service. According to the annual 2013 Global Brand Simplicity Index from strategic marketing firm Siegel & Gale, Amazon.com is ranked second, followed by Google, which came out on top this year. The report is based on a study of 10,000 consumers in seven countries,