Content about Gary Edwards

September 18, 2012

By Dr. Gary Edwards, Empathica

By Dr. Gary Edwards, info@empathica.com

Localization is the name of the game in multi-unit retail. Large retail chains offer consistency, scale and other benefits, but if the brand fails to deliver exceptional experiences to local consumers, it’s unlikely that the retailer will gain any real traction in today’s highly competitive retail marketplace.

May 21, 2012

That trip to the local restaurant is off the menu for consumers today, as are furnishings and electronics, Empathica reported, citing its latest Consumer Insights Panel survey of more than 6,500 U.S. consumers.

Toronto — That trip to the local restaurant is off the menu for consumers today, as are furnishings and electronics, Empathica reported on Thursday, citing its latest Consumer Insights Panel survey of more than 6,500 U.S. consumers. One-out-of-3 shoppers surveyed reported that the economy is still very much top of mind for them. But "need" items — gas, pharmacy and grocery — are not seeing declines in purchase intent compared to findings from this time the previous year, the report noted.