Content about Business intelligence

August 4, 2014

Attribution analytics company Tune has acquired MobileDevHQ (MDHQ), provider of a SaaS solution for mobile marketers.

Seattle - Attribution analytics company Tune has acquired MobileDevHQ (MDHQ), provider of a SaaS solution for mobile marketers. The MDHQ solution includes app store visibility, search rankings, and competitive intelligence.

Combined with MobileDevHQ, Tune will provide more clarity into the impact and influence of app stores and other organic efforts on paid user acquisition and re-engagement. Existing MDHQ customers will continue to login as before, view their existing data, and otherwise continue using the current MDHQ product during the transition.

July 31, 2014

Ugam, a provider of managed analytics technology, has released Assortment Intelligence, a solution that generates insights for retailers about what products to keep, carry and drop, based on real-time data collection and analysis.

New York - Ugam, a provider of managed analytics technology, has released Assortment Intelligence, a solution that generates insights for retailers about what products to keep, carry and drop, based on real-time data collection and analysis. The solution delivers rich, accurate, up-to-the-minute data that helps merchandisers identify assortment gaps and opportunities to differentiate their offerings.

July 29, 2014

Predictive analytics are a crucial tool for staying ahead of the competition. Applying complex mathematical algorithms to patterns in customer behavior, product sales and other key performance indicators provides insight into otherwise hidden trends that can separate you from your peers.

July 17, 2014

The focus of c-suite and senior executive attention has shifted from economic uncertainty to data, technology and the supply chain, according to the Global Top of Mind Survey from KPMG International and the Consumer Goods Forum.

Paris -- The focus of c-suite and senior executive attention has shifted from economic uncertainty to data, technology and the supply chain, according to the Global Top of Mind Survey from KPMG International and the Consumer Goods Forum. Over half (54%) of respondents cited digital strategy for mobile/digital platforms as top of mind for their business during the next 12 months.

July 17, 2014

In-store mobile device integration and e-commerce solutions, as well as inventory management and predictive analytics software, are the biggest technology priorities for independent brick-and-mortar retailers.

Montreal - In-store mobile device integration and e-commerce solutions, as well as inventory management and predictive analytics software, are the biggest technology priorities for independent brick-and-mortar retailers. According to the first annual Retail Tech Forecast of 640 independent retailers from commerce platform provider LightSpeed, the percentage of retailers deploying tablets, smartphones and other mobile devices for checking out shoppers (currently 17%) is expected to increase a whopping 170% in the coming years.  

July 11, 2014

Retailers are behind Amazon in analytics maturity, according to a new research report from EKN Research.

Randolph, N.J. -- Retailers are behind Amazon in analytics maturity, according to a new research report from EKN Research. Eighty percent of retailers say they are behind Amazon in analytics maturity, and 71% of retailers perform either basic analytics reporting or none at all – revealing retailers’ inability to take advantage of the data that is available to them.
 

June 19, 2014

CloudTags, an omnichannel marketing technology company, is partnering with Brickstream, an in-store analytics vendor.

New York - CloudTags, an omnichannel marketing technology company, is partnering with Brickstream, an in-store analytics vendor. The partnership will enable the analysis of physical store intent and behavioral data through a comprehensive in-store data platform.

June 10, 2014

Mindshare Technologies, which acquired Empathica in September 2013, announced that the two companies have united under a new corporate entity known as InMoment. InMoment provides a cloud-based customer experience optimization platform, the Experience Hub.

Salt Lake City — Mindshare Technologies, which acquired Empathica in September 2013, announced that the two companies have united under a new corporate entity known as InMoment. InMoment provides a cloud-based customer experience optimization platform, the Experience Hub.

June 4, 2014

ShopperTrak, a leading global provider of consumer behavior insights and location-based analytics, announced it has signed Journeys as its 1,000th customer.

Chicago -- ShopperTrak, a leading global provider of consumer behavior insights and location-based analytics, announced it has signed Journeys as its 1,000th customer.

June 3, 2014

The average person will spend $113.80 on neckties, tools, electronics and other special gifts for Father’s Day, slightly down from $119.84 last year, according to NRF’s 2014 Father’s Day Spending Survey conducted by Prosper Insights & Analytics.

Washington, D.C. -- The average person will spend $113.80 on neckties, tools, electronics and other special gifts for Father’s Day, slightly down from $119.84 last year, according to NRF’s 2014 Father’s Day Spending Survey conducted by Prosper Insights & Analytics. Total spending for the holiday is expected to reach $12.5 billion.

May 27, 2014

Logan's Roadhouse has selected MicroStrategy's Alert Platform as the foundation for a new customer-focused mobile app.

Tyson’s Corner, Va. - Logan's Roadhouse has selected MicroStrategy's Alert Platform as the foundation for a new customer-focused mobile app. Through its new app, Logan's intends to provide a complete brand experience to mobile consumers.

Using mobile conveniences and marketing features available in the Alert platform, Logan's expects to generate more repeat business, amplify its social presence, and deliver enhanced loyalty services.

May 16, 2014

Easy2Find is a new online analytics tool designed to simplify food industry research and intelligence at the unit level.

Chicago - Easy2Find is a new online analytics tool designed to simplify food industry research and intelligence at the unit level. It is a joint service offering that joins foodservice data analytics provider CHD Expert and research and consulting firm Technomic.

Easy2Find lets chains see and understand a restaurant's footprint in any given geographic market and restaurant segment. It is designed to allow users to find where competitors are opening new unit locations and how they impact sales, helping to uncover market expansion potential.

May 15, 2014

Consumer buying club franchisor DrectBuy and eInfochips are collaborating for a business intelligence (BI) collaboration solution that integrates data from warehouse clubs and the DirectBuy e-commerce portal.

Merrillville, Ind. – Consumer buying club franchisor DrectBuy and eInfochips are collaborating for a business intelligence (BI) collaboration solution that integrates data from warehouse clubs and the DirectBuy e-commerce portal. The solution drives consumer behavior with an enhanced shopping experience, and also enables analytics for data-driven decision making.

May 15, 2014

Consumer buying club franchisor DrectBuy and eInfochips are collaborating for a business intelligence (BI) collaboration solution that integrates data from warehouse clubs and the DirectBuy e-commerce portal.

Merrillville, Ind. – Consumer buying club franchisor DrectBuy and eInfochips are collaborating for a business intelligence (BI) collaboration solution that integrates data from warehouse clubs and the DirectBuy e-commerce portal. The solution drives consumer behavior with an enhanced shopping experience, and also enables analytics for data-driven decision making.

May 14, 2014

Adobe Systems is focusing on new predictive marketing and real-time customer engagement capabilities in several new digital marketing and analytics releases.

San Jose, Calif. – Adobe Systems is focusing on new predictive marketing and real-time customer engagement capabilities in several new digital marketing and analytics releases. Marketing Cloud Exchange, a new core service in Adobe Marketing Cloud (AMC), is a new marketplace for pre-built integrations and apps between Adobe solutions and third-party technologies (i.e., Google DDM, Microsoft Dynamics CRM and Tableau).

May 13, 2014

Maxymiser, a global provider of unified customer experience optimization, is partnering with digital analytics consultancy Pointmarc.

New York – Maxymiser, a global provider of unified customer experience optimization, is partnering with digital analytics consultancy Pointmarc. The partnership leverages Maxymiser's testing, personalization and targeting tools with Pointmarc's optimization team in an effort to deliver enhanced online experiences for both Maxymiser and Pointmarc clients.

May 13, 2014

Macys.com has successfully deployed the SAP InfiniteInsight solution to help better understand customer buying behavior and optimize email and website marketing campaigns.

New York - Macys.com has successfully deployed the SAP InfiniteInsight solution to help better understand customer buying behavior and optimize email and website marketing campaigns. The company had a number of variables to understand when it came to understanding likelihood of a customer to spend in a certain product category.

May 7, 2014

360pi, a leading provider of retail price and product intelligence, announced a collaborative effort with SAS, a leader in business analytics software and services.

Ottawa, Canada -- 360pi, a leading provider of retail price and product intelligence, announced a collaborative effort with SAS, a leader in business analytics software and services. The goal is to allow retailers who combine 360pi's competitive price intelligence with SAS' revenue optimization engine to gain full real-time visibility into competitive pricing to make more profitable pricing decisions.

April 25, 2014

Dynamic retail marketing agency TPN is hiring analytics industry veteran Taymour Matin as managing director, data and analytics, a newly created position.

New York - Dynamic retail marketing agency TPN is hiring analytics industry veteran Taymour Matin as managing director, data and analytics, a newly created position. Previously, analytics folded into TPN's planning and perspectives team, but as part of TPN's growth strategy, the new department has been created to better capitalize on the agency's proprietary research and technology-driven retail analytical capabilities.

April 7, 2014

Verve Mobile, a provider of in-store mobile advertising technology, and RetailNext, an in-store analytics solutions vendor, are launching a partnership to bring the combined power of location-based advertising and in-store analytics to brick-and-mortar retail customers.

New York -- Verve Mobile, a provider of in-store mobile advertising technology, and RetailNext, an in-store analytics solutions vendor, are launching a partnership to bring the combined power of location-based advertising and in-store analytics to brick-and-mortar retail customers. Now with the combined capabilities of Verve and RetailNext, retailers using the technologies can leverage a full range of tools that enhance their ability to see how location-targeted mobile advertising is correlated to driving foot traffic and sales.

April 3, 2014

Kids 21, a children’s upscale apparel retailer operated by luxury fashion group Club21, will use IBM’s cloud, e-commerce and analytics software to deliver personalized experience while expanding its online presence across Asia-Pacific.

Armonk, N.Y. -- Kids 21, a children’s upscale apparel retailer operated by luxury fashion group Club21, will use IBM’s cloud, e-commerce and analytics software to deliver personalized experience while expanding its online presence across Asia-Pacific. When it launches in the third quarter, the new online site will increase Kids 21’s reach from four to more than 15 countries in the region.

March 19, 2014

We shop almost every day – picking something up at the drug store or buying lunch, clothes shopping or getting groceries, looking for a gift or checking out a promotion – and we are doing this on the way to work, at work, at night while watching TV, online, at a store and increasingly across mobile devices. There is one thing that unites consumers in all of these instances: we expect the experience to be unified, personalized, constant, connected and, above all, seamless.

By Dave Richards, Accenture Retail

We shop almost every day – picking something up at the drug store or buying lunch, clothes shopping or getting groceries, looking for a gift or checking out a promotion – and we are doing this on the way to work, at work, at night while watching TV, online, at a store and increasingly across mobile devices. There is one thing that unites consumers in all of these instances: we expect the experience to be unified, personalized, constant, connected and, above all, seamless.
 

March 13, 2014

Einstein Noah Restaurant Group Inc. has adopted MicroStrategy as its enterprise analytics standard.

Lakewood, Colo. -- Einstein Noah Restaurant Group Inc. has adopted MicroStrategy as its enterprise analytics standard. The company said an expansion of MicroStrategy licenses will allow it to rapidly deploy and extend its mobile application that provides store-level information to its management team.  

February 6, 2014

Abercrombie & Fitch is using a consumer-driven predictive analytics solution from First Insight Inc. to help the retailer make faster and more accurate design, buying and pricing decisions, thereby reducing markdowns and mitigating risks associated with new product introductions.

New Albany, Ohio – Abercrombie & Fitch is using a consumer-driven predictive analytics solution from First Insight Inc. to help the retailer make faster and more accurate design, buying and pricing decisions, thereby reducing markdowns and mitigating risks associated with new product introductions.

January 30, 2014

MicroStrategy Inc. has released a set of new and enhanced mobile apps and service offerings.

Las Vegas – The new MicroStrategy Analytics app for iPad allows users to get an optimized mobile view of their organizations’ analytical insights, while the MicroStrategy Analytics app enables users to connect to their analytics applications, and securely browse through project folders of grids, graphs, visual insights, visualizations and dashboards.