Content about Burger King advertising

June 15, 2012

Burger King Corp. has launched a mobile payments pilot program in partnership with Firethorn Mobile, a subsidiary of Qualcomm Inc.

Atlanta -- Burger King Corp. has launched a mobile payments pilot program in partnership with Firethorn Mobile, a subsidiary of Qualcomm Inc.

The BK Mobile Crown Card allows consumers to pay for their purchase by using an Android or iOS-based phone to scan a QR tag placed on counters or drive-up windows of participating restaurants. The pilot is taking place in approximately 50 Burger King restaurants in Salt Lake City, and surrounding metropolitan areas.
 

September 2, 2010

Fast-food burger chain Burger King said Thursday it has agreed to sell itself to a...