Content about Boston Retail Partners

January 7, 2014

Ken Morris, principal, Boston Retail Partners, recently took the time to explain how real-time retailing and how the concept of “unified commerce” allows stores themselves to become networks for customer engagement.

What is real-time retailing, and how does it benefit retailers and their customers?

January 2, 2014

The store experience isn’t what it used to be. Rapidly developing omnichannel technologies, such as mobile and social, are redefining the very definition of a “store” and what customers can accomplish within.

The store experience isn’t what it used to be. Rapidly developing omnichannel technologies, such as mobile and social, are redefining the very definition of a “store” and what customers can accomplish within. 

In addition, retailers can glean more information about consumers using leading-edge technology. For example, indoor location analytics vendor iInside lets retailers track and analyze store traffic using customer mobile devices to provide a host of data on store operations and processes. 

January 14, 2011

Retailers identified mobile POS technologies as a quickly emerging trend, with more than half planning to launch mobile solutions within the next two years, according to Boston Retail Partner’s 12th Annual POS Survey.

Boston -- Retailers identified mobile POS technologies as a quickly emerging trend, with more than half planning to launch mobile solutions within the next two years, according to Boston Retail Partner’s 12th Annual POS Survey.