Chicago -- Year-over-year national retail sales and foot-traffic are expected to increase for this August’s back-to-school season, according to ShopperTrak, with the overall sales number coming in 4% higher than last year.
"This increase will follow year-over-year U.S. retail sales growth in 28 of the last 29 months,” said Bill Martin, ShopperTrak founder. “August will present retailers with a tremendous opportunity to take all steps possible to maximize their shopper opportunity and increase conversion rates."
