Content about Athleta

February 27, 2014

Gap Inc. reported a 12.5% decline in fourth-quarter profit, with its results impacted by heavy discounting during the holidays.

San Francisco -- Gap Inc. on Thursday reported a 12.5% decline in fourth-quarter profit, with its results impacted by heavy discounting during the holidays. The retailer also issued a profit outlook for the full year that is below analysts' expectations, and said it will open 30 additional U.S. stores during fiscal year 2014.

Gap reported net income of $307 million for the three-month period ended Feb. 1, better than the Street expected, down from $351 million in the year-ago period.

February 28, 2013

Gap Inc. offered further proof that its turnaround has taken hold, reporting a 61% increase in fourth quarter profit amid strong same-store sales growth across its banners.

San Francisco -- Gap Inc. offered further proof that its turnaround has taken hold, reporting a 61% increase in fourth quarter profit amid strong same-store sales growth across its banners. The results end a strong year for the chain, which also said it was increasing its dividend by 20%.

August 10, 2011

Gap will open two Athleta stores this week in Manhattan’s Upper East and Upper West side neighborhoods.

San Francisco -- Gap will open two Athleta stores this week in Manhattan’s Upper East and Upper West side neighborhoods. The openings mark the women’s active wear brand’s entry into the East Coast market, and support Athleta’s plan to open up to 50 stores by 2013.

“Entering New York is a significant milestone for us as we aim to grow our share of the $31 billion women’s active wear market,” said Scott Key, senior vice president and general manager of Athleta.

May 25, 2011

Gap Inc. plans to Athleta stores at the Grove shopping center in Los Angeles and at Fashion Island mall in Newport Beach, Calif., this fall, according to the Los Angeles Times.

New York — Gap Inc. plans to Athleta stores at the Grove shopping center in Los Angeles and at Fashion Island mall in Newport Beach, Calif., this fall, according to the Los Angeles Times.

Gap bought Athleta, which sells sells women’s clothing for such sports as yoga, running and swimming, along with shoes and other fitness accessories, in 2008. At the time, Athleta just an online and catalog business. The brand opened its first two retail stores in the last year, both in Northern California.

April 20, 2011

Gap has chosen Manhattan's Upper West Side for its second freestanding Athleta store, Crain’s New York Business reported.

New York City -- Gap has chosen Manhattan's Upper West Side for its second freestanding Athleta store, Crain’s New York Business reported.

The report said has signed a lease to open a 3,500-sq.-ft. Athleta at 216 Columbus Ave. at W. 70th Street. The store will open in the fall, and Gap is already seeking more New York area locations, according to Crain's.

Gap bought Petaluma-based Athleta, a catalog and website that sell women's athletic clothes, for $150 million in 2008.

January 13, 2011

Women’s active lifestyle brand Athleta has opened its first full-scale retail location, on Fillmore Street in San Francisco.

San Francisco -- Women’s active lifestyle brand Athleta has opened its first full-scale retail location, on Fillmore Street in San Francisco. Athleta was acquired by Gap in 2008

“This store opening launches the next phase of our multichannel growth plan for the Athleta brand,” said Toby Lenk, president of Gap. Direct, the division which houses the Athleta brand. “What began as a catalog business 12 years ago, evolved into a successful online channel, and today marks another milestone for the Athleta brand.”

September 22, 2008

Gap Inc. announced Monday that it will add a fifth brand to its roster of...