Content about Analytics

April 7, 2014

Verve Mobile, a provider of in-store mobile advertising technology, and RetailNext, an in-store analytics solutions vendor, are launching a partnership to bring the combined power of location-based advertising and in-store analytics to brick-and-mortar retail customers.

New York -- Verve Mobile, a provider of in-store mobile advertising technology, and RetailNext, an in-store analytics solutions vendor, are launching a partnership to bring the combined power of location-based advertising and in-store analytics to brick-and-mortar retail customers. Now with the combined capabilities of Verve and RetailNext, retailers using the technologies can leverage a full range of tools that enhance their ability to see how location-targeted mobile advertising is correlated to driving foot traffic and sales.

March 20, 2014

IBM Inc. has introduced new software and services to help organizations use Big Data and Analytics to address fraud and financial crimes.

New York – IBM Inc. has introduced new software and services to help organizations use Big Data and Analytics to address fraud and financial crimes. IBM launched its “Smarter counter fraud” initiative, drawing on the expertise and innovation from more than 500 fraud consulting experts, 290 fraud-related research patents and IBM’s Big Data and analytics software and services capabilities.

March 19, 2014

We shop almost every day – picking something up at the drug store or buying lunch, clothes shopping or getting groceries, looking for a gift or checking out a promotion – and we are doing this on the way to work, at work, at night while watching TV, online, at a store and increasingly across mobile devices. There is one thing that unites consumers in all of these instances: we expect the experience to be unified, personalized, constant, connected and, above all, seamless.

By Dave Richards, Accenture Retail

We shop almost every day – picking something up at the drug store or buying lunch, clothes shopping or getting groceries, looking for a gift or checking out a promotion – and we are doing this on the way to work, at work, at night while watching TV, online, at a store and increasingly across mobile devices. There is one thing that unites consumers in all of these instances: we expect the experience to be unified, personalized, constant, connected and, above all, seamless.
 

January 24, 2014

To increase control of its digital activities, SmartFurniture.com chose to implement a stable of proprietary and third-party analytics, campaign management, and optimization tools.

Chattanooga, Tenn. -- To increase control of its digital activities, SmartFurniture.com chose to implement a stable of proprietary and third-party analytics, campaign management, and optimization tools. However, the solutions lacked the functionality and flexibility necessary to capture, analyze, and transform data into actionable insights, so SmartFurniture.com expanded adoption of Adobe Marketing Cloud.

January 22, 2014

Retail CIOs are preparing to take advantage of innovative technologies such as mobile, cloud and social, although they are less involved in efforts to leverage Big Data analytics.

New York – Retail CIOs are preparing to take advantage of innovative technologies such as mobile, cloud and social, although they are less involved in efforts to leverage Big Data analytics. A new study of retail CIOs from Tata Consultancy Services (TCS) and Forrester Consulting, “The Global Agenda of Retail CIOs,” retail CIOs plan to rapidly implement an array of mobile technologies, with context-aware tech (32%), mobile payments (28%), digital signage (24%), and mobile POS (22%) leading the way.

January 21, 2014

Sleep Train, Inc. has gone live with ARC Merchandise Analytics, a cloud-based advanced analytics solution from Manthan Systems, including support for merchandising, marketing, stores and the executive team.

Rocklin, Calif. - Sleep Train, Inc. has gone live with ARC Merchandise Analytics, a cloud-based advanced analytics solution from Manthan Systems, including support for merchandising, marketing, stores and the executive team.

January 17, 2014

A new survey by KPMG Capital reveal a stark disconnect between C-suite executives who realize the value of big data, but are unsure of how to effectively implement and manage their existing resource.

New York -- A new survey by KPMG Capital reveal a stark disconnect between C-suite executives who realize the value of big data, but are unsure of how to effectively implement and manage their existing resource. The study, which interviewed 144 CFOs and CIOs from multinational companies, also discovered a large majority of executives (75%) find it difficult to make decisions around data and analytics (D&A), even though 99% consider it to be important to their business.

January 10, 2014

Omni-channel is one of the most discussed (and debated) topics in the retail industry. Some proclaim that it is a total game changer, while others say it is simply the rebranding of a multi-channel strategy. I would argue the omni-channel concept is going to redefine the future of retail business intelligence.

By Scott Jennings, director of market development, Retail & Services, QlikTech

Omni-channel is one of the most discussed (and debated) topics in the retail industry. Some proclaim that it is a total game changer, while others say it is simply the rebranding of a multi-channel strategy. I would argue the omni-channel concept is going to redefine the future of retail business intelligence.

January 10, 2014

Most retail executives expect the industry to take advantage of Big Data within five years. According to the 2014 Study on Retail and Big Data from Big Data analytics firm 1010data, Inc., which surveyed 250 executives across a range of retail sectors, 95% of respondents believe retail will capitalize on Big Data’s competitive advantages in the next five years.