Content about American Apparel

Sherman Oaks, Calif. — American apparel brand Cherokee Inc. said Monday it has partnered with Chinese hypermarket chain RT Mart to launch an online Cherokee store on China’s largest e-commerce website, Tmall.com.

Cherokee will join Gap, Uniqlo, Adidas and Levi’s, who have each opened retail storefronts on Tmall.com.

Redwood Shores, Calif. -- American Apparel, which launched a new Oracle e-commerce platform in the fall, has continued to deliver an increase in e-commerce sales, with a more than 38% increase over the same period last year. December 2012 sales increased more than 59% over December 2011, with December coming in as the highest sales month in the history of the company’s online business.

Los Angeles -- American Apparel appointed Stacey Shulman as chief technology officer effective Feb. 22.

Shulman was previously the company’s VP technology and will have responsibility for American Apparel’s global information and technology operations.

New York City -- Multiple reports on Wednesday said that American Apparel’s head of business development Marty Staff has abruptly quit the company.

A report in the New York Post said that Staff had a falling out with the company’s CEO Dov Charney.
 

New York City -- Former American Apparel CFO Adrian Kowalewski resigned as executive VP corporate strategy, according to a regulatory filing with the Securities & Exchange Commission this morning, Women’s Wear Daily reported.

Kowalewski entered into a separation agreement, in which he will receive an unpaid base salary through the Oct. 7 separation date, any unreimbursed expenses and vesting of the 1,066,666 unvested shares of restricted stock previously awarded to him, the report said.
 

New York City -- American Apparel, which has yet to disclose certified financial results for 2009, has now delayed the filing of its 2010 annual report because it needs time to complete “reviews and analyses” of reports for both years. 

The troubled retailer, whose founder and CEO Dov Charney was recently accused in a $260 million suit of using a former employee as a sex slave, did admit it expects to register losses for 2010, according to a filing with the Securities and Exchange Commission.

New York City -- Dov Charney, the controversial founder and CEO of American Apparel, has been hit with his most serious lawsuit to date. Charney, 42, who has previously dodged lawsuits claiming sexual harassment, as well as non litigious-claims about a sexually charged work environment, is being sued for $250 million in damages for allegedly forcing a teen employee to perform sexual acts. 

Los Angeles -- American Apparel announced Friday that it has named John J. Luttrell as executive VP and CFO, and moved its current CFO Adrian Kowlewski into the position of executive VP corporate strategy, effective Feb. 7.

Luttrell was previously CFO of Gap’s Old Navy brand.

When it comes to staying in touch, reaching out and attracting new customers digitally, Facebook is just the tip of the iceberg. There are many up-and-coming applications that retailers can use not only to leverage brands but to bring in big sales. Here’s a look at several sites that should be on retailers’ watch lists: