Content about Adobe

June 27, 2014

Adobe is releasing Adobe Target Premium, a new personalization solution that leverages predictive technology to deliver automated decisioning.

San Jose, Calif. – Adobe is releasing Adobe Target Premium, a new personalization solution that leverages predictive technology to deliver automated decisioning. Adobe Target Premium is part of the Adobe Marketing Cloud.

Some of the new features include:

May 23, 2014

Google and Costco Wholesale Corp. came out on top in a survey of large companies with the best compensation and benefits for workers by jobs site Glassdoor.

New York -- Google and Costco Wholesale Corp. came out on top in a survey of large companies with the best compensation and benefits for workers by jobs site Glassdoor. Rounding out the top five were Facebook, Adobe and Epic.

The ranking was based on an online anonymous survey that asked employees to rate how satisfied they were with their pay and benefits on a scale of 1 to 5. Costco and Google both received a score of 4.4 out of 5. Google ranked higher than Costco only by fractions of a point.

December 3, 2013

Cyber Monday sales set a new record at $2.29 billion online, representing 16% year-over-year (YoY) growth.

San Jose, Calif. – Cyber Monday sales set a new record at $2.29 billion online, representing 16% year-over-year (YoY) growth. New Adobe Digital Index 2013 data also indicates a record 18.3% of sales came from mobile devices, an increase of 80% YoY.

Additional data and findings of the Adobe Digital Index online shopping analysis include:

September 20, 2013

Online home improvement retailer Build.com is using Adobe Marketing Cloud as the cornerstone of its digital marketing strategies, diving deeper into visitor data to better understand what they are looking for, how they navigate online, where they are coming from, and what drives purchase decisions.

Chico, Calif. – Online home improvement retailer Build.com is using Adobe Marketing Cloud as the cornerstone of its digital marketing strategies, diving deeper into visitor data to better understand what they are looking for, how they navigate online, where they are coming from, and what drives purchase decisions.

June 27, 2013

Speakers at the recent Internet Retailer Conference & Exposition in Chicago discussed how the retail industry is using a number of digital technologies to assist performance in areas such as CRM, marketing, driving customer traffic and converting sales. Following are a few brief highlights:

Liberty Jane Clothing, an online specialty retailer of clothing and accessories for American Girl dolls, uses the Pinterest social platform to give its customers an inside view of the company and create a more personalized relationship with them.

June 10, 2013

Brooks Brothers is connecting data to the customer experience in order to replicate the highly personalized shopping environment of its stores on its e-commerce site.

New York – Brooks Brothers is connecting data to the customer experience in order to replicate the highly personalized shopping environment of its stores on its e-commerce site.

“We are connectors,” Cindy L. Lincks, director of analytics for Brooks Brothers, told the audience during a session at last week’s Internet Retailer conference in Chicago. “Our job is to connect data to the customer experience with a software package.”

August 3, 2012

Receive industry recognition for new store and renovation projects! The 32nd annual Chain Store Age Retail Store of the Year Awards will celebrate the best in retail and restaurant design. There are more than 20 categories, including supermarkets, department stores, discount/mass merchant, quick serve dining, pop-up stores, soft lines, hard lines, in-store shops, showrooms. and restaurants.

January 13, 2011

How do your customers shop your merchandise and compare prices? As late as last year, the answer was, of course, by sitting down at their laptops and visiting your website.

By Rudy Pataro, rpataro@fry.com

October 7, 2007

Large touchscreen LCD...