American Eagle Outfitters set to unveil SoHo flagship
New York City -- American Eagle Outfitters will open second flagship in Manhattan. The new SoHo store will open Tuesday, Nov. 9.
A street-level accessories destination shop, along with women’s apparel, will welcome visitors. New York-exclusive merchandise, including NYC graphic tees, faux fur and silk pieces will also be among the ground-floor offerings. The flagship’s upper level will feature men’s apparel, including an underwear shop for men. The store will also feature a space devoted to aerie, American Eagle’s intimates and apparel brand.
The store’s design features an eclectic combination of textures, colors and materials that capture SoHo’s industrial-chic, minimalistic design aesthetic, as well as the artistic vibe. An open ceiling structure with exposed mechanical systems and ductwork is maintained throughout, with polished concrete floors on the second level.
An existing skylight was incorporated on the first floor and special glass and steel case work takes advantage of natural light. Unobstructed views allow a visual connection between the store experience and the activity on the street. Eco-friendly display screens situated through the store add an element of technology.