The new store design for Canada-based Danier reflects the brand’s fashion-forward Web site and marketing image without alienating its ‘attitudinally young’ longtime customer. The new environment make heavy and unique leather products look light and airy and allows the retailer to flux and rotate throughout the seasons and instantly project a new trend/fashion story each time.
Design: Chute Gerdeman, Columbus, Ohio
Photos by: Brandon L. Jones Photography/Columbus, Ohio
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