Marketing

08/28/2014 - 11:50am

Gap is returning to television. The brand debuted four commercials that will air on TV, in cinema, in stores and online.

08/28/2014 - 11:33am

HSN Inc. is running "The Fashion Edit," the company's annual fall fashion series, now through Sept. 24.

08/27/2014 - 5:11pm

L.L. Bean provided a level of customer service across all channels in July that was among the best in the U.S.

08/27/2014 - 12:05pm

Approximately two in three credit cardholders typically use cash for purchases of less than five dollars.

08/27/2014 - 12:02pm

As official NFL restaurant sponsor, McDonald's is launching the national McDonald's Tailgate Photo Sweepstakes.

08/27/2014 - 12:01pm

Nook Media, a subsidiary of Barnes & Noble Inc., together with video game manufacturer Rovio, will make the upcoming “Angry Birds Stella” game available for preview exclusively at Barnes & Noble stores from Aug. 29 to Sept. 3.

08/27/2014 - 11:58am

GDecide has created a free private social network for decision making, aimed at Millennial consumers.

08/26/2014 - 5:34pm

Nordstrom Inc. is making it easier for its customers to shop on Instagram.

08/26/2014 - 5:28pm

Simon Property Group is teaming up with style website Refinery29 to create “The Shopping Block” experience at six Simon shopping centers in September and October.

08/26/2014 - 5:21pm

More than three-quarters of digital marketers say loyalty program success depends on how well they do personalization.