Wendy’s franchise deploys digital menu and POP boards
Eden Prairie, Minn. Several Thomas 5 Ltd. restaurant locations in Ohio have deployed the Wand Digital Restaurant solution, including Wand’s digital menu and point-of-purchase boards featuring LG Electronic screens, as well as Wand point-of-sale (POS) hardware and software. Based in Dublin, Ohio, Thomas Five Ltd. is a Wendy’s franchise owned by Dave Thomas’ five children, including his daughter Wendy Thomas the brand’s namesake.
The Wendy’s franchise looks to captivate customers with the sophistication and attractive design of these significant upgrades. Anticipating a positive response from customers, the Wand solution is expected to increase restaurant profits and improve satisfaction.
“Wand has continually provided us with exceptional solutions that are tailored to our brand and help improve our customer’s restaurant experience“, said Wendy Thomas, partner of Thomas 5 Ltd.
The digital menu boards engage customers with high-definition video and images, providing easy access to featured menu items. During the order taking process customers can order casually without interruption by use of “conversational ordering,” which allows the order to be changed at any point in the transaction increasing speed of service and order accuracy.
“We experienced our best hour ever after upgrading to Wand POS and now with Wand Digital Menu Boards we’ve pushed our margins up 7.5%, which is estimated to be worth over 50 thousand a year,” said Thomas.