Walmart launches new mobile apps
Bentonville, Ark. -- Walmart has launched new applications for the iPhone and iPad designed to give its customers tools to plan their weekly shopping trips, as well as a new way to access Walmart both in-store and online.
The two free applications are the first of several mobile products to be rolled out from the recently formed @WalmartLabs group under Walmart's Global eCommerce unit. The iPhone application features new updates that include smart shopping lists with integrated access to manufacturers' coupons and support for QR code scanning. Walmart's first-ever iPad application allows customers to browse, search and purchase items online, as well as the ability to browse the inventory of their local store from the comfort of their home.
"Today, mobile allows us to have a similar personal relationship with our customers that Sam Walton had with his customers 50 years ago when he opened the first Walmart store," said Gibu Thomas, Walmart's senior VP of mobile and digital. "We can greet each of our customers by name, guide them through our stores, and give them product recommendations and real-time savings — all from their mobile devices."