Tiffany & Co. launches site on Tumblr

New  York -- Tiffany & Co. has launched a new site on Tumblr. The site, From Out of the Blue, captures in imagery and  commentary the 175-year heritage of Tiffany & Co., as well as the glamour and luxury that exemplifies the brand.

The new Tumblr site, Tiffanyandco.tumblr.com, joins the company’s other digital initiatives. Among them are Facebook and Twitter, Instagram, an engagement ring and other apps, as well as Whatmakeslovetrue.com, its popular site dedicated to love and romance.