Kate Spade partners with eBay on four interactive storefront pop-ups
New York -- Kate Spade Saturday, a new division of Kate Spade, has partnered with eBay Inc. to open four pop-up storefronts with shoppable windows across downtown Manhattan.
The format will consist of a large interactive screen, open for business 24 hours a day. Shoppers can browse and select from among some 30 products and checkout via the screen, with the product delivered in approximately one hour, or scheduled within the week. The pop-ups will be open from June 8 through July 7.
"With Kate Spade Saturday we are demonstrating how you can extend the boundary of the store," said Steve Yankovich, VP of innovation and new ventures at eBay Inc., in a Crain's New York report. "We are taking the best of online technology offline to make the island of Manhattan shoppable through interactive glass."