JoS. A. Bank taps FiftyOne to extend Internet channel overseas
Hampstead, Md. -- JoS. A. Bank Clothiers is now allowing international customers to place orders on its website. The retailer is now able to deliver website orders to customers in over 90 countries. JoS. A. Bank will utilize a third-party provider, FiftyOne Global Ecommerce (“FiftyOne”), New York City, to facilitate the checkout of the orders and to export and deliver the orders to the international destinations.
The orders may be placed directly by international customers or by U.S. customers who wish to deliver their orders to family or friends at international addresses.
“Our direct marketing sales increased 50% in the fourth quarter of fiscal year 2010 and we are very excited about this added enhancement to our Internet channel,” commented R. Neal Black, president and CEO of JoS. A. Bank Clothiers. “This increased functionality will further extend the Jos. A. Bank brand to a broader customer base and will allow us to capitalize on a market that we were not able to serve in the past.”
FiftyOne manages all aspects of the international order life cycle, including multi-currency pricing and payment processing, landed cost calculation, customs clearance and brokerage, international fraud management, international logistics orchestration, and customer-experience parity.