Duane Reade opens second ‘up market’ concept in Manhattan’s Financial District
New York -- Drugstore retailer Duane Reade, a division of Walgreens, is expanding its Manhattan footprint with a second distinct location in the city’s Financial District. The new, 22,000-sq.-ft. store boasts a number of amenities, and—in a first for a U.S. drug store—also features a museum-quality exhibit that pays tribute to the neighborhood and hallowed grounds of downtown Manhattan.
Located in the historic American Surety building at the corner of Broadway and Pine, the new Duane Reade expands upon the retailer's “up market” store concept, which includes wide selection of fresh food offerings, with such new options as a gourmet salad bar, a café with a full-time barista and self-serve hot soups.
“The concept-forward store design fits the rich innovative structural history of 100 Broadway while incorporating the best ideas of Duane Reade and Walgreens partnering to create a truly unique store experience,” said Duane Reade senior director of store concepts Michael De Fazio.
Unlike traditional behind-the-counter service, the new concept enhances customer experience as pharmacists are placed out front and now actively engage customers, becoming approachable and available to all patients seeking consultation.