Best Buy taps former Starbucks exec as its new digital head
Minneapolis -- Best Buy Co. said Friday it has named Stephen Gillett as executive VP and president of Best Buy Digital and Global Business Services, effective March 14.
Gillett was previously executive VP Digital Ventures, and chief information officer at Starbucks, charged with leading the company’s efforts to enhance the overall global business operations and improve the customer experience through the use of innovative technology and digital experiences worldwide.
In the newly created position at Best Buy, Gillett is tasked with accelerating the transformation and growth of Best Buy through the advancement of the company’s global digital strategy, digital marketing, entertainment offerings, multi-channel capabilities and business development.
"E-commerce is one of the fastest-growing sales channels for our business,” said Brian Dunn, CEO, Best Buy Co. "Through his transformation work at Starbucks, Stephen has shown the ability to use digital capabilities to deepen relationships with customers across a wide demographic range.”