Best Buy selects Brightstar to streamline reverse supply chain for mobile devices
Chicago -- Brightstar Corp., a global provider of diversified solutions for the wireless device industry, announced that the company has been selected by Best Buy Co. to manage the retailer's entire inventory of returned mobile devices in the U.S.
Brightstar has worked with Best Buy in the U.S. since 2009, providing technology, product and direct-to-consumer delivery services for the retailer's mobile device category. Through the new partnership, Brightstar will consolidate and optimize Best Buy's multiple device return channels, significantly improving efficiency and reducing costs. Best Buy will also leverage Brightstar's domestic and global distribution channels to improve device resale values in secondary markets, thus offering customers attractive trade-in opportunities to upgrade to the newer product models and technologies.
Brightstar will manage the receipt, sorting, triage, repair, refurbishing and repackaging of mobile phones that come back to Best Buy through its various service programs as well as via general returns and exchanges.